North America Low Sugar Fruit Snacks Market Size & Outlook
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North America low sugar fruit snacks market highlights
- The North America low sugar fruit snacks market generated a revenue of USD 930.4 million in 2024.
- The market is expected to grow at a CAGR of 8.9% from 2025 to 2030.
- In terms of segment, fruit bars was the largest revenue generating product in 2024.
- Dried Tropical Fruit is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, U.S. is expected to register the highest CAGR from 2025 to 2030.
North America data book summary
| Market revenue in 2024 | USD 930.4 million |
| Market revenue in 2030 | USD 1,555.0 million |
| Growth rate | 8.9% (CAGR from 2025 to 2030) |
| Largest segment | Fruit bars |
| Fastest growing segment | Dried Tropical Fruit |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Fruit Roll-ups, Fruit Bars, Dried Tropical Fruit |
| Key market players worldwide | CALBEE Inc, Tyson Foods Inc Class A, Danone SA, WK Kellogg Co, PepsiCo Inc, Nestle SA, Welch's, Chaucer Food Group, WALLAROO Foods |
Other key industry trends
- In terms of revenue, North America region accounted for 32.7% of the global low sugar fruit snacks market in 2024.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 1,303.7 million by 2030.
Fruit bars was the largest segment with a revenue share of 42.94% in 2024. Horizon Databook has segmented the North America low sugar fruit snacks market based on fruit roll-ups, fruit bars, dried tropical fruit covering the revenue growth of each sub-segment from 2018 to 2030.
The North America low sugar fruit snacks market accounted for the largest revenue share of 32.7% globally in 2024. The regional demand is driven by several factors, such as growing health consciousness, the rise of health and wellness trends, and a shift toward more nutritious snack options.
Consumers in the U.S. and Canada have become Supermarkets/Hypermarkets Convenience Store Online Retailers Others increasingly aware of the negative health impacts of high sugar consumption, such as obesity, diabetes, and heart disease.
For instance, in Canada, as per government data, around 3.7 million people, or around 9.4% of the population, were living with diagnosed diabetes in 2020-21. As a result, the rising demographic of diabetes-affected individuals is expected to offer a major growth avenue for manufacturers of low sugar fruit snacks, which are considered healthier snacking options.
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Low Sugar Fruit Snacks Market Scope
Low Sugar Fruit Snacks Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| WALLAROO Foods | View profile | 1-10 | Oxford, Oxfordshire, United Kingdom, Europe | https://wallaroofoods.com/ |
| Chaucer Food Group | View profile | 251-500 | Hull, Kingston upon Hull, City of, United Kingdom, Europe | http://www.chaucergroup.co.uk/ |
| Welch's | View profile | 501-1000 | Concord, Massachusetts, United States, North America | https://www.welchs.com/ |
| WK Kellogg Co | View profile | 3150 | One Kellogg Square, Battle Creek, MI, United States, 49016-3599 | https://www.wkkellogg.com |
| Tyson Foods Inc Class A | View profile | 139000 | 2200 West Don Tyson Parkway, Springdale, AR, United States, 72762-6999 | https://www.tysonfoods.com |
| CALBEE Inc | View profile | 8492 | 1-8-3 Marunouchi, Chiyoda-ku, 22nd Floor, Marunouchi Trust Tower Main, Tokyo, Japan, 100-0005 | http://www.calbee.co.jp |
| PepsiCo Inc | View profile | 318000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | https://www.pepsico.com |
| Danone SA | View profile | 88843 | 17, Boulevard Haussmann, Paris, France, 75009 | https://www.danone.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
North America low sugar fruit snacks market size, by country, 2018-2030 (US$M)
North America Low Sugar Fruit Snacks Market Outlook Share, 2024 & 2030 (US$M)
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