Germany Licensed Sports Merchandise Market Size & Outlook
Germany licensed sports merchandise market, 2018-2030 (US$M)
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Germany licensed sports merchandise market highlights
- The Germany licensed sports merchandise market generated a revenue of USD 1,441.2 million in 2022 and is expected to reach USD 2,101.0 million by 2030.
- The Germany market is expected to grow at a CAGR of 4.8% from 2023 to 2030.
- In terms of segment, toys and games was the largest revenue generating product in 2022.
- Sports Footwear is the most lucrative product segment registering the fastest growth during the forecast period.
Licensed sports merchandise market data book summary
| Market revenue in 2022 | USD 1,441.2 million |
| Market revenue in 2030 | USD 2,101.0 million |
| Growth rate | 4.8% (CAGR from 2022 to 2030) |
| Largest segment | Toys and games |
| Fastest growing segment | Sports Footwear |
| Historical data | 2018 - 2021 |
| Base year | 2022 |
| Forecast period | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Sports Apparel, Sports Footwear, Toys and Games |
| Key market players worldwide | VF Corp, Nike Inc Class B, Adidas AG, Puma SE, Under Armour Inc Class A, Hanesbrands Inc, Dick's Sporting Goods Inc, MASH Holdings Japan, G-III Apparel Group Ltd, Kynetic |
Other key industry trends
- In terms of revenue, Germany accounted for 4.3% of the global licensed sports merchandise market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, UK licensed sports merchandise market is projected to lead the regional market in terms of revenue in 2030.
- UK is the fastest growing regional market in Europe and is projected to reach USD 2,445.1 million by 2030.
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Licensed Sports Merchandise Market Scope
Licensed Sports Merchandise Market Companies
| Name | Profile | # Employees | HQ | Website |
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Germany licensed sports merchandise market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to licensed sports merchandise market will help companies and investors design strategic landscapes.
Toys and games was the largest segment with a revenue share of 32.31% in 2022. Horizon Databook has segmented the Germany licensed sports merchandise market based on sports apparel, sports footwear, toys and games covering the revenue growth of each sub-segment from 2018 to 2030.
The market for licensed sports merchandise in Germany is primarily driven by the country's passionate sports culture and the strong fan base for various sports teams and leagues. Germany is known for its love for football (soccer), and the popularity of the Bundesliga, the top-tier football league, which play a significant role in fueling the demand for licensed sports merchandise.
Fans in Germany are deeply attached to their favorite football clubs, such as Bayern Munich, Borussia Dortmund, and FC Schalke 04. These clubs have a rich history and a strong following, leading to a high demand for licensed merchandise like jerseys, scarves, hats, and other team-related accessories.
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Our clientele includes a mix of licensed sports merchandise market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the Germany licensed sports merchandise market , including forecasts for subscribers. This country databook contains high-level insights into Germany licensed sports merchandise market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Germany licensed sports merchandise market report size, by product, 2018-2030 (US$M)
Germany Licensed Sports Merchandise Market Outlook Share, 2022 & 2030 (US$M)
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