UK Intimate Lingerie Market Size & Outlook, 2022-2030

The intimate lingerie market in UK is expected to reach a projected revenue of US$ 2,075.0 million by 2030. A compound annual growth rate of 9.5% is expected of UK intimate lingerie market from 2023 to 2030.
Revenue, 2022 (US$M)
$1,001.5
Forecast, 2030 (US$M)
$2,075.0
CAGR, 2023 - 2030
9.5%
Report Coverage
UK

UK intimate lingerie market highlights

  • The UK intimate lingerie market generated a revenue of USD 1,001.5 million in 2022 and is expected to reach USD 2,075.0 million by 2030.
  • The UK market is expected to grow at a CAGR of 9.5% from 2023 to 2030.
  • In terms of segment, briefs was the largest revenue generating product in 2022.
  • Shapewear is the most lucrative product segment registering the fastest growth during the forecast period.


Intimate lingerie market data book summary

Market revenue in 2022USD 1,001.5 million
Market revenue in 2030USD 2,075.0 million
Growth rate9.5% (CAGR from 2022 to 2030)
Largest segmentBriefs
Fastest growing segmentShapewear
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBriefs, Bras, Shapewear
Key market players worldwideVictoria's Secret & Co, Gap Inc, PVH Corp, Wacoal Holdings Corp, Hanesbrands Inc, Zivame.com, Triumph International, Chantelle, Hunkemoller, Natori


Other key industry trends

  • In terms of revenue, UK accounted for 7.2% of the global intimate lingerie market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK intimate lingerie market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 2,075.0 million by 2030.

Briefs was the largest segment with a revenue share of 57.61% in 2022. Horizon Databook has segmented the UK intimate lingerie market based on briefs, bras, shapewear covering the revenue growth of each sub-segment from 2017 to 2030.


The U.K. has a strong fashion culture, and consumers in the country are known for their fashion forward approach. The demand for stylish and on-trend intimate lingerie has contributed to the growth of the market. U.K. consumers value high-quality designs, attention to detail, and innovative lingerie styles.

The rise of e-commerce and online retail platforms has played a crucial role in the growth of the intimate lingerie market in the U.K. Consumers can explore a wide variety of lingerie brands, styles, and sizes from the comfort of their homes.

Agent Provocateur is a renowned British lingerie brand known for its stylish and luxurious designs. It has gained international recognition for its bold and empowering lingerie collections, featuring intricate lace, seductive styles, and exquisite craftsmanship. The brand has multiple boutiques across the U.K., including flagship stores in London, showcasing its iconic lingerie offerings.

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Intimate Lingerie Market Scope

Intimate lingerie market segmentation & scope

Intimate Lingerie Market Companies

Name Profile # Employees HQ Website

UK intimate lingerie market size, by product, 2017-2030 (US$M)

UK Intimate Lingerie Market Outlook Share, 2022 & 2030 (US$M)

UK intimate lingerie market size, by product, 2017-2030 (US$M)

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