Global Intimate Lingerie Market Size & Outlook, 2022-2030
Global intimate lingerie market, 2017-2030 (US$M)
Related Markets
Global intimate lingerie market highlights
- The global intimate lingerie market generated a revenue of USD 13,865.7 million in 2022 and is expected to reach USD 27,369.6 million by 2030.
- The market is expected to grow at a CAGR (2023 - 2030) of 8.9% by 2030.
- In terms of segment, briefs accounted for a revenue of USD 7,884.9 million in 2022.
- Shapewear is the most lucrative product segment registering the fastest growth during the forecast period.
- In terms of region, Asia Pacific was the largest revenue generating market in 2022.
- Country-wise, Mexico is expected to register the highest CAGR from 2023 to 2030.
Global data book summary
| Market revenue in 2022 | USD 13,865.7 million |
| Market revenue in 2030 | USD 27,369.6 million |
| Growth rate | 8.9% (CAGR from 2022 to 2030) |
| Largest segment | Briefs |
| Fastest growing segment | Shapewear |
| Historical data covered | 2017 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Briefs, Bras, Shapewear |
Other key industry trends
- In terms of revenue, the North America accounted for 27.6% of the global intimate lingerie market in 2022.
- By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
- By country, Mexico is the fastest growing regional market and is projected to reach USD 103.1 million by 2030.
Briefs was the largest segment with a revenue share of 56.87% in 2022. Horizon Databook has segmented the Global intimate lingerie market based on briefs, bras, shapewear covering the revenue growth of each sub-segment from 2017 to 2030.
There has been a significant shift in societal attitudes toward body positivity and self-acceptance. This has resulted in increased awareness and acceptance of diverse body types and sizes. Consumers now seek intimate lingerie that embraces their individuality, supports their body shape, and promotes self confidence. Body positivity has compelled lingerie brands to expand their size ranges and offer a more inclusive range of products.
Body positivity has urged lingerie brands to feature a diverse range of models in their advertising campaigns. This shift from traditional beauty standards and embracing diverse body shapes, sizes, ages, and ethnicities has resonated with consumers. Body positivity encourages individuals to embrace their bodies and express themselves freely.
This newfound self-acceptance has translated into a desire for lingerie that reflects personal style and individuality. Consumers seek lingerie that aligns with their unique preferences, whether it be vibrant colors, bold patterns, or unconventional designs.
Key Regions: Brazil , U.S. , UK , Japan , South Africa
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Intimate Lingerie Market Scope
Intimate Lingerie Market Companies
| Name | Profile | # Employees | HQ | Website |
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Global intimate lingerie market size, by regions, 2017-2030 (US$M)
Top 10 countries: Intimate lingerie market size, 2022 (US$M)
Global intimate lingerie market share, by product, 2022 & 2030 (%, US$M)
Intimate lingerie market: Opportunity assessment by country
Global intimate lingerie market, by region, 2022 (US$M)
Related regional statistics
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