South Korea Intimate Lingerie Market Size & Outlook
Related Markets
South Korea intimate lingerie market highlights
- The South Korea intimate lingerie market generated a revenue of USD 214.5 million in 2022 and is expected to reach USD 427.6 million by 2030.
- The South Korea market is expected to grow at a CAGR of 9% from 2023 to 2030.
- In terms of segment, briefs was the largest revenue generating product in 2022.
- Shapewear is the most lucrative product segment registering the fastest growth during the forecast period.
Intimate lingerie market data book summary
| Market revenue in 2022 | USD 214.5 million |
| Market revenue in 2030 | USD 427.6 million |
| Growth rate | 9% (CAGR from 2022 to 2030) |
| Largest segment | Briefs |
| Fastest growing segment | Shapewear |
| Historical data | 2017 - 2021 |
| Base year | 2022 |
| Forecast period | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Briefs, Bras, Shapewear |
| Key market players worldwide | Victoria's Secret & Co, Gap Inc, PVH Corp, Wacoal Holdings Corp, Hanesbrands Inc, Zivame.com, Triumph International, Chantelle, Hunkemoller, Natori |
Other key industry trends
- In terms of revenue, South Korea accounted for 1.5% of the global intimate lingerie market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China intimate lingerie market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 1,694.1 million by 2030.
Briefs was the largest segment with a revenue share of 56.18% in 2022. Horizon Databook has segmented the South Korea intimate lingerie market based on briefs, bras, shapewear covering the revenue growth of each sub-segment from 2017 to 2030.
One key factor driving the growth of the intimate lingerie market in South Korea is the changing social attitudes towards lingerie. Traditionally, lingerie was considered a taboo subject, but with the influence of global fashion trends and increasing exposure to international media, South Koreans have become more open to discussing and embracing lingerie as a fashion statement.
This cultural shift has paved the way for increased demand and acceptance of intimate lingerie products. South Korean consumers also have a strong emphasis on quality and aesthetics. They value well fitting and comfortable lingerie that enhances their body shape and complements their outfits.
As a result, there is a growing demand for lingerie brands that prioritize both style and functionality. Domestic and international lingerie brands in South Korea focus on offering a diverse range of sizes, designs, and materials to cater to the diverse needs of consumers.
Key Regions: Brazil , U.S. , UK , Japan , South Africa
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Intimate Lingerie Market Scope
Intimate Lingerie Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Natori | View profile | 101-250 | New York, New York, United States, North America | http://natori.com |
| Chantelle | View profile | 501-1000 | Cachan, Ile-de-France, France, Europe | https://group.chantellelingerie.com/ |
| Zivame.com | View profile | 251-500 | Bangalore, Karnataka, India, Asia | https://www.zivame.com/ |
| Hunkemoller | View profile | 5001-10000 | Hilversum, Noord-Holland, The Netherlands, Europe | https://www.hunkemoller.com |
| Triumph International | View profile | 10001+ | Törökbálint, Pest, Hungary, Europe | https://www.triumph.com |
| Hanesbrands Inc | View profile | 48000 | 1000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105 | https://www.hanes.com |
| Victoria's Secret & Co | View profile | 30000 | 4 Limited Parkway East, Reynoldsburg, OH, United States, 43068 | https://www.victoriassecretandco.com |
| Wacoal Holdings Corp | View profile | 19629 | 29, Nakajima-cho, Kisshoin, Minami-ku, Kyoto, Japan, 601-8530 | http://www.wacoalholdings.jp |
| PVH Corp | View profile | 29000 | 285 Madison Avenue, New York, NY, United States, 10017 | https://www.pvh.com |
| Gap Inc | View profile | 85000 | Two Folsom Street, San Francisco, CA, United States, 94105 | https://www.gapinc.com |
South Korea intimate lingerie market size, by product, 2017-2030 (US$M)
South Korea Intimate Lingerie Market Outlook Share, 2022 & 2030 (US$M)
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