Mexico Intimate Lingerie Market Size & Outlook, 2022-2030

The intimate lingerie market in Mexico is expected to reach a projected revenue of US$ 103.1 million by 2030. A compound annual growth rate of 7.8% is expected of Mexico intimate lingerie market from 2023 to 2030.
Revenue, 2022 (US$M)
$56.5
Forecast, 2030 (US$M)
$103.1
CAGR, 2023 - 2030
7.8%
Report Coverage
Mexico

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Mexico intimate lingerie market, 2017-2030 (US$M)

Mexico intimate lingerie market, 2017-2030 (US$M)

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Mexico intimate lingerie market highlights

  • The Mexico intimate lingerie market generated a revenue of USD 56.5 million in 2022 and is expected to reach USD 103.1 million by 2030.
  • The Mexico market is expected to grow at a CAGR of 7.8% from 2023 to 2030.
  • In terms of segment, briefs was the largest revenue generating product in 2022.
  • Shapewear is the most lucrative product segment registering the fastest growth during the forecast period.


Intimate lingerie market data book summary

Market revenue in 2022USD 56.5 million
Market revenue in 2030USD 103.1 million
Growth rate7.8% (CAGR from 2022 to 2030)
Largest segmentBriefs
Fastest growing segmentShapewear
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBriefs, Bras, Shapewear
Key market players worldwideVictoria's Secret & Co, Gap Inc, PVH Corp, Wacoal Holdings Corp, Hanesbrands Inc, Zivame.com, Triumph International, Chantelle, Hunkemoller, Natori


Other key industry trends

  • In terms of revenue, Mexico accounted for 0.4% of the global intimate lingerie market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. intimate lingerie market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 6,553.8 million by 2030.

Briefs was the largest segment with a revenue share of 57.52% in 2022. Horizon Databook has segmented the Mexico intimate lingerie market based on briefs, bras, shapewear covering the revenue growth of each sub-segment from 2017 to 2030.


Mexico has witnessed a shift in societal norms and increased acceptance of self-expression and individuality. This has influenced consumer preferences in intimate lingerie, with a growing demand for diverse styles, inclusive sizing, and designs that cater to different body types and personal aesthetics. As disposable income increases in Mexico, consumers have more purchasing power to invest in high-quality lingerie.

This has led to an increased willingness to spend on lingerie as a means of self-care, personal expression, and enhancing confidence. The availability of information and resources about lingerie, such as blogs, social media influencers, and online forums, has increased consumer awareness and knowledge about lingerie choices, sizing, and fit. This has led to more informed purchasing decisions and a demand for brands that prioritize quality and provide accurate sizing options.

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Intimate Lingerie Market Scope

Intimate lingerie market segmentation & scope

Intimate Lingerie Market Companies

Name Profile # Employees HQ Website
Natori View profile 101-250 New York, New York, United States, North America http://natori.com
Chantelle View profile 501-1000 Cachan, Ile-de-France, France, Europe https://group.chantellelingerie.com/
Zivame.com View profile 251-500 Bangalore, Karnataka, India, Asia https://www.zivame.com/
Hunkemoller View profile 5001-10000 Hilversum, Noord-Holland, The Netherlands, Europe https://www.hunkemoller.com
Triumph International View profile 10001+ Törökbálint, Pest, Hungary, Europe https://www.triumph.com
Hanesbrands Inc View profile 48000 1000 East Hanes Mill Road, Winston-Salem, NC, United States, 27105 https://www.hanes.com
Victoria's Secret & Co View profile 30000 4 Limited Parkway East, Reynoldsburg, OH, United States, 43068 https://www.victoriassecretandco.com
Wacoal Holdings Corp View profile 19629 29, Nakajima-cho, Kisshoin, Minami-ku, Kyoto, Japan, 601-8530 http://www.wacoalholdings.jp
PVH Corp View profile 29000 285 Madison Avenue, New York, NY, United States, 10017 https://www.pvh.com
Gap Inc View profile 85000 Two Folsom Street, San Francisco, CA, United States, 94105 https://www.gapinc.com

Mexico intimate lingerie market size, by distribution channel, 2017-2030 (US$M)

Mexico Intimate Lingerie Market Outlook Share, 2022 & 2030 (US$M)

Mexico intimate lingerie market size, by distribution channel, 2017-2030 (US$M)

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