Italy Intimate Lingerie Market Size & Outlook, 2022-2030

The intimate lingerie market in Italy is expected to reach a projected revenue of US$ 1,136.2 million by 2030. A compound annual growth rate of 8.3% is expected of Italy intimate lingerie market from 2023 to 2030.
Revenue, 2022 (US$M)
$598.5
Forecast, 2030 (US$M)
$1,136.2
CAGR, 2023 - 2030
8.3%
Report Coverage
Italy

Italy intimate lingerie market highlights

  • The Italy intimate lingerie market generated a revenue of USD 598.5 million in 2022 and is expected to reach USD 1,136.2 million by 2030.
  • The Italy market is expected to grow at a CAGR of 8.3% from 2023 to 2030.
  • In terms of segment, briefs was the largest revenue generating product in 2022.
  • Shapewear is the most lucrative product segment registering the fastest growth during the forecast period.


Intimate lingerie market data book summary

Market revenue in 2022USD 598.5 million
Market revenue in 2030USD 1,136.2 million
Growth rate8.3% (CAGR from 2022 to 2030)
Largest segmentBriefs
Fastest growing segmentShapewear
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBriefs, Bras, Shapewear
Key market players worldwideVictoria's Secret & Co, Gap Inc, PVH Corp, Wacoal Holdings Corp, Hanesbrands Inc, Zivame.com, Triumph International, Chantelle, Hunkemoller, Natori


Other key industry trends

  • In terms of revenue, Italy accounted for 4.3% of the global intimate lingerie market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK intimate lingerie market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 2,075.0 million by 2030.

Briefs was the largest segment with a revenue share of 56.68% in 2022. Horizon Databook has segmented the Italy intimate lingerie market based on briefs, bras, shapewear covering the revenue growth of each sub-segment from 2017 to 2030.


Italy has a rich heritage and expertise in lingerie manufacturing. The country is known for its craftsmanship, attention to detail, and luxurious materials. Italian lingerie brands offer a unique combination of elegance, sensuality, and sophistication, which has contributed to the growth of the market. Italian lingerie is highly regarded worldwide for its quality and exquisite design.

Italy is globally recognized as a fashion capital, with a strong fashion culture. The influence of Italian fashion designers and brands has played a significant role in driving the growth of the intimate lingerie market. Italian lingerie brands set trends, showcase innovative designs and contribute to the overall image of Italian fashion excellence. The demand for lingerie for special occasions has contributed to the growth of the market.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Intimate Lingerie Market Scope

Intimate lingerie market segmentation & scope

Intimate Lingerie Market Companies

Name Profile # Employees HQ Website

Italy intimate lingerie market size, by product, 2017-2030 (US$M)

Italy Intimate Lingerie Market Outlook Share, 2022 & 2030 (US$M)

Italy intimate lingerie market size, by product, 2017-2030 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more