North America Intelligent Virtual Assistant Market Size & Outlook

The intelligent virtual assistant market in North America is expected to reach a projected revenue of US$ 4,440.6 million by 2030. A compound annual growth rate of 24.9% is expected of North America intelligent virtual assistant market from 2024 to 2030.
Revenue, 2023 (US$M)
$935.3
Forecast, 2030 (US$M)
$4,440.6
CAGR, 2024 - 2030
24.9%
Report Coverage
North America

North America intelligent virtual assistant market highlights

  • The North America intelligent virtual assistant market generated a revenue of USD 935.3 million in 2023.
  • The market is expected to grow at a CAGR of 24.9% from 2024 to 2030.
  • In terms of segment, chatbot was the largest revenue generating product in 2023.
  • Smart Speakers is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.

North America data book summary

Market revenue in 2023USD 935.3 million
Market revenue in 2030USD 4,440.6 million
Growth rate24.9% (CAGR from 2023 to 2030)
Largest segmentChatbot
Fastest growing segmentSmart Speakers
Historical data covered2017 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationChatbot, Smart Speakers
Key market players worldwideAmazon.com Inc, Apple Inc, Baidu Inc ADR, Alphabet Inc Class A, International Business Machines Corp, EGain Corp, Microsoft Corp, Verint Systems Inc, Nuance Communications, Oracle Corp

Other key industry trends

  • In terms of revenue, North America region accounted for 30.4% of the global intelligent virtual assistant market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 4,071.6 million by 2030.

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Intelligent Virtual Assistant Market Companies

Name Profile # Employees HQ Website

North America intelligent virtual assistant market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to intelligent virtual assistant market will help companies and investors design strategic landscapes.


Chatbot was the largest segment with a revenue share of 67.23% in 2023. Horizon Databook has segmented the North America intelligent virtual assistant market based on chatbot, smart speakers covering the revenue growth of each sub-segment from 2017 to 2030.


  • North America Intelligent Virtual Assistant Product Outlook (Revenue, USD Million, 2017-2030)
    • Chatbot
    • Smart Speakers
  • North America Intelligent Virtual Assistant Technology Outlook (Revenue, USD Million, 2017-2030)
    • Automatic Speech Recognition
    • Text to Speech
    • Text based
  • North America Intelligent Virtual Assistant Application Outlook (Revenue, USD Million, 2017-2030)
    • BFSI
    • Consumer Electronics
    • Automotive
    • Healthcare
    • Education
    • Retail
    • IT & Telecom
    • Travel & Hospitality
    • Others

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  • Our clientele includes a mix of intelligent virtual assistant market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America intelligent virtual assistant market , including forecasts for subscribers. This continent databook contains high-level insights into North America intelligent virtual assistant market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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North America intelligent virtual assistant market size, by country, 2017-2030 (US$M)

North America Intelligent Virtual Assistant Market Outlook Share, 2023 & 2030 (US$M)

North America intelligent virtual assistant market size, by country, 2017-2030 (US$M)

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