U.S. Influenza Diagnostics Market Size & Outlook

The influenza diagnostics market in the United States is expected to reach a projected revenue of US$ 662.2 million by 2030. A compound annual growth rate of 4.9% is expected of the United States influenza diagnostics market from 2024 to 2030.
Revenue, 2023 (US$M)
$472.3
Forecast, 2030 (US$M)
$662.2
CAGR, 2024 - 2030
4.9%
Report Coverage
U.S.

U.S. influenza diagnostics market, 2018-2030 (US$M)

U.S.

U.S. influenza diagnostics market highlights

  • The U.S. influenza diagnostics market generated a revenue of USD 472.3 million in 2023 and is expected to reach USD 662.2 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 4.9% from 2024 to 2030.
  • In terms of segment, ridt was the largest revenue generating test type in 2023.
  • RIDT is the most lucrative test type segment registering the fastest growth during the forecast period.

Influenza diagnostics market data book summary

Market revenue in 2023USD 472.3 million
Market revenue in 2030USD 662.2 million
Growth rate4.9% (CAGR from 2023 to 2030)
Largest segmentRidt
Fastest growing segmentRIDT
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationRIDT, RT-PCR, Cell Culture
Key market players worldwide3M Co, Abbott Laboratories, Becton Dickinson & Co, Meridian Bioscience, QuidelOrtho Corp, Roche Holding AG, Sekisui Chemical Co Ltd, Thermo Fisher Scientific Inc, Hologic Inc, SA Scientific

Other key industry trends

  • In terms of revenue, U.S. accounted for 28.9% of the global influenza diagnostics market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. influenza diagnostics market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 86.0 million by 2030.

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Influenza Diagnostics Market Companies

Name Profile # Employees HQ Website

U.S. influenza diagnostics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to influenza diagnostics market will help companies and investors design strategic landscapes.


Ridt was the largest segment with a revenue share of 30.91% in 2023. Horizon Databook has segmented the U.S. influenza diagnostics market based on ridt, rt-pcr, cell culture covering the revenue growth of each sub-segment from 2018 to 2030.


  • U.S. Influenza Diagnostics Test Type Outlook (Revenue, USD Million, 2018-2030)
    • RIDT
    • RT-PCR
    • Cell Culture
    • Others
  • U.S. Influenza Diagnostics End Use Outlook (Revenue, USD Million, 2018-2030)
    • Hospitals
    • POCT
    • Laboratories

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Target buyers of U.S. influenza diagnostics market databook

  • Our clientele includes a mix of influenza diagnostics market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the U.S. influenza diagnostics market , including forecasts for subscribers. This country databook contains high-level insights into U.S. influenza diagnostics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. influenza diagnostics market size, by test type, 2018-2030 (US$M)

U.S. Influenza Diagnostics Market Outlook Share, 2023 & 2030 (US$M)

U.S. influenza diagnostics market size, by test type, 2018-2030 (US$M)

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