Global Influenza Diagnostics Market Size & Outlook

The influenza diagnostics industry worldwide is expected to reach a projected revenue of US$ 2,411.8 million by 2030. A compound annual growth rate of 5.7% is expected of the worldwide influenza diagnostics industry from 2024 to 2030.
Revenue, 2023 (US$M)
$1,633.1
Forecast, 2030 (US$M)
$2,411.8
CAGR, 2024 - 2030
5.7%
Report Coverage
Worldwide

Global influenza diagnostics market, 2018-2030 (US$M)

Global influenza diagnostics market highlights

  • The global influenza diagnostics market generated a revenue of USD 1,633.1 million in 2023 and is expected to reach USD 2,411.8 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 5.7% by 2030.
  • In terms of segment, ridt accounted for a revenue of USD 504.7 million in 2023.
  • RIDT is the most lucrative test type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2023.
  • Country-wise, Kuwait is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 1,633.1 million
Market revenue in 2030USD 2,411.8 million
Growth rate5.7% (CAGR from 2023 to 2030)
Largest segmentRidt
Fastest growing segmentRIDT
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationRIDT, RT-PCR, Cell Culture

Other key industry trends

  • In terms of revenue, the North America accounted for 32.4% of the global influenza diagnostics market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Kuwait is the fastest growing regional market and is projected to reach USD 7.8 million by 2030.

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Influenza Diagnostics Market Companies

Name Profile # Employees HQ Website

Global influenza diagnostics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to influenza diagnostics market will help companies and investors design strategic landscapes.


Ridt was the largest segment with a revenue share of 30.9% in 2023. Horizon Databook has segmented the Global influenza diagnostics market based on ridt, rt-pcr, cell culture covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Influenza Diagnostics Test Type Outlook (Revenue, USD Million, 2018-2030)
    • RIDT
    • RT-PCR
    • Cell Culture
    • Others
  • Global Influenza Diagnostics End Use Outlook (Revenue, USD Million, 2018-2030)
    • Hospitals
    • POCT
    • Laboratories

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Target buyers of Global influenza diagnostics market databook

  • Our clientele includes a mix of influenza diagnostics market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global influenza diagnostics market , including forecasts for subscribers. This global databook contains high-level insights into Global influenza diagnostics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global influenza diagnostics market size, by regions, 2018-2030 (US$M)

Top 10 countries: Influenza diagnostics market size, 2023 (US$M)

Global influenza diagnostics market share, by test type, 2023 & 2030 (%, US$M)

Influenza diagnostics market: Opportunity assessment by country

Global influenza diagnostics market, by region, 2023 (US$M)

Global influenza diagnostics market size, by regions, 2018-2030 (US$M)

Test Type 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 CAGR
North America 320.2 351.2 378.7 476.0 504.4 528.3 553.9 581.2 610.3 641.4 674.6 710.2 748.2 5.1%
Europe 285.4 315.4 342.6 434.0 463.3 489.1 516.7 546.3 578.1 612.4 649.1 688.7 731.3 5.9%
Asia Pacific 252.4 281.3 308.1 393.6 423.8 451.3 481.0 513.1 548.0 585.7 626.7 671.2 719.6 6.9%
Latin America 63.1 68.3 72.7 90.3 94.6 98.0 101.6 105.4 109.5 114.0 118.7 123.8 129.2 4.0%
MEA 43.1 46.7 49.7 61.6 64.4 66.5 68.6 70.9 73.2 75.7 78.2 80.8 83.6 3.3%
Overall 964.2 1,062.8 1,151.8 1,455.5 1,550.5 1,633.1 1,721.8 1,816.9 1,919.2 2,029.1 2,147.3 2,274.7 2,411.8 5.7%

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