China Immersive Technology Market Size & Outlook
China immersive technology market, 2018-2030 (US$M)
Related Markets
China immersive technology market highlights
- The China immersive technology market generated a revenue of USD 4,103.2 million in 2023 and is expected to reach USD 19,800.7 million by 2030.
- The China market is expected to grow at a CAGR of 25.2% from 2024 to 2030.
- In terms of segment, hardware was the largest revenue generating component in 2023.
- Software/Platform is the most lucrative component segment registering the fastest growth during the forecast period.
Immersive technology market data book summary
| Market revenue in 2023 | USD 4,103.2 million |
| Market revenue in 2030 | USD 19,800.7 million |
| Growth rate | 25.2% (CAGR from 2023 to 2030) |
| Largest segment | Hardware |
| Fastest growing segment | Software/Platform |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Hardware, Software/Platform, Services |
| Key market players worldwide | Barco NV, Alphabet Inc Class A, HTC Corp DR, International Business Machines Corp, Magic Leap, Meta Platforms Inc Class A, Microsoft Corp, Samsung Electronics Co Ltd, Sony Group Corp, Compass Inc Class A, EON Reality, Leap Motion |
Other key industry trends
- In terms of revenue, China accounted for 12.0% of the global immersive technology market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China immersive technology market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 7,818.7 million by 2030.
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Immersive Technology Market Scope
Immersive Technology Market Companies
| Name | Profile | # Employees | HQ | Website |
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China immersive technology market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to immersive technology market will help companies and investors design strategic landscapes.
Hardware was the largest segment with a revenue share of 48.45% in 2024. Horizon Databook has segmented the China immersive technology market based on hardware, software/platform, services covering the revenue growth of each sub-segment from 2018 to 2030.
The growth is driven by substantial investments in 5G infrastructure, which enhances the potential for seamless virtual and augmented reality experiences. The Chinese government actively promotes emerging technologies, including AR and VR, as part of its "Made in China 2025" initiative, leading to increased funding for startups and R&D activities in this space.
Additionally, a tech-savvy population with high demand for interactive and immersive experiences in gaming, entertainment, and education is propelling market growth. The combination of economic growth, rising disposable incomes, and a strong manufacturing base further supports the accessibility and affordability of immersive technologies for consumers.
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Our clientele includes a mix of immersive technology market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the China immersive technology market , including forecasts for subscribers. This country databook contains high-level insights into China immersive technology market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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China immersive technology market size, by component, 2018-2030 (US$M)
China Immersive Technology Market Outlook Share, 2024 & 2030 (US$M)
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