U.S. Headwear Market Size & Outlook, 2022-2030

The headwear market in the United States is expected to reach a projected revenue of US$ 11,641.2 million by 2030. A compound annual growth rate of 6.6% is expected of the United States headwear market from 2023 to 2030.
Revenue, 2022 (US$M)
$6,982.9
Forecast, 2030 (US$M)
$11,641.2
CAGR, 2023 - 2030
6.6%
Report Coverage
U.S.

U.S. headwear market highlights

  • The U.S. headwear market generated a revenue of USD 6,982.9 million in 2022 and is expected to reach USD 11,641.2 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 6.6% from 2023 to 2030.
  • In terms of segment, hats and caps was the largest revenue generating type in 2022.
  • Hats and Caps is the most lucrative type segment registering the fastest growth during the forecast period.


Headwear market data book summary

Market revenue in 2022USD 6,982.9 million
Market revenue in 2030USD 11,641.2 million
Growth rate6.6% (CAGR from 2022 to 2030)
Largest segmentHats and caps
Fastest growing segmentHats and Caps
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationHats and Caps, Beanies
Key market players worldwideAdidas AG, PVH Corp, Kering SA, Aclarion Inc Ordinary Shares, Superdry PLC, Nike Inc Class B, Ralph Lauren Corp Class A, Puma SE, Lacoste, Versace


Other key industry trends

  • In terms of revenue, U.S. accounted for 26.4% of the global headwear market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. headwear market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 917.8 million by 2030.

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Headwear Market Companies

Name Profile # Employees HQ Website

U.S. headwear market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to headwear market will help companies and investors design strategic landscapes.


Hats and caps was the largest segment with a revenue share of 56.98% in 2022. Horizon Databook has segmented the U.S. headwear market based on hats and caps, beanies covering the revenue growth of each sub-segment from 2017 to 2030.


The fusion of athletic and leisurewear, commonly seen in sportswear and streetwear, has contributed to the popularity of headwear in the U.S. Athleisure outfits often include sporty caps, beanies, and other types of headwear, creating a demand for such products that can be worn both during physical activities and as everyday fashion items.

In line with this trend, several streetwear and sportswear brands are increasingly displaying their logos on headwear products. For example, in June 2023, U.S.-based Sportsman Cap & Bag's Imperial brand was designated as the official certified headwear provider for Major League Pickleball (MLP).

This represents MLP's first-ever licensed headwear partnership, occurring within a sport that has been steadily gaining popularity, attracting endorsements, and expanding its promotional footprint.

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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. headwear market , including forecasts for subscribers. This country databook contains high-level insights into U.S. headwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. headwear market size, by type, 2017-2030 (US$M)

U.S. Headwear Market Outlook Share, 2022 & 2030 (US$M)

U.S. headwear market size, by type, 2017-2030 (US$M)

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