North America Hair Dryer Market Size & Outlook, 2022-2030

The hair dryer market in North America is expected to reach a projected revenue of US$ 4,091.0 million by 2030. A compound annual growth rate of 4.7% is expected of North America hair dryer market from 2023 to 2030.
Revenue, 2022 (US$M)
$2,841.6
Forecast, 2030 (US$M)
$4,091.0
CAGR, 2023 - 2030
4.7%
Report Coverage
North America

North America hair dryer market highlights

  • The North America hair dryer market generated a revenue of USD 2,841.6 million in 2022.
  • The market is expected to grow at a CAGR of 4.7% from 2023 to 2030.
  • In terms of segment, corded was the largest revenue generating product in 2022.
  • Cordless is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2023 to 2030.


North America data book summary

Market revenue in 2022USD 2,841.6 million
Market revenue in 2030USD 4,091.0 million
Growth rate4.7% (CAGR from 2022 to 2030)
Largest segmentCorded
Fastest growing segmentCordless
Historical data covered2018 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCorded, Cordless
Key market players worldwideConair, Panasonic Holdings Corp, Koninklijke Philips NV, Dyson, Spectrum Brands Holdings Inc, Revlon, Procter & Gamble Co, GHD, TESCOM, InStyler Brands


Other key industry trends

  • In terms of revenue, North America region accounted for 33.7% of the global hair dryer market in 2022.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 3,785.6 million by 2030.

Corded was the largest segment with a revenue share of 83.45% in 2022. Horizon Databook has segmented the North America hair dryer market based on corded, cordless covering the revenue growth of each sub-segment from 2018 to 2030.


North America has the largest market for hair dryers in the world, particularly owing to a large number of consumers who are more aware and conscious about personal grooming and self-care. Furthermore, as consumers in North America have a higher disposable income compared to the rest of the world, 

Especially those in the U.S. and Canada, the tendency of purchasing high-end hair dryers is greater in the region. As a result, market players in North America are launching advanced and premium products, in response to the high demand from consumers. 

For instance, in January 2021, Panasonic Corporation of North America introduced the Panasonic nanoe Hair Dryer (EH-NA67-W). The hair dryer uses patented nanoe technology to provide extra moisture that it draws from the air and protects the hair from damage.

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Hair Dryer Market Companies

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North America hair dryer market size, by country, 2018-2030 (US$M)

North America Hair Dryer Market Outlook Share, 2022 & 2030 (US$M)

North America hair dryer market size, by country, 2018-2030 (US$M)

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