Global Fragrance Market Size & Outlook, 2018-2025

The fragrance industry worldwide is expected to reach a projected revenue of US$ 91,172.8 million by 2025. A compound annual growth rate of 3.7% is expected of the worldwide fragrance industry from 2019 to 2025.
Revenue, 2018 (US$M)
$70,700.0
Forecast, 2025 (US$M)
$91,172.8
CAGR, 2019 - 2025
3.7%
Report Coverage
Worldwide

Global fragrance market highlights

  • The global fragrance market generated a revenue of USD 70,700.0 million in 2018 and is expected to reach USD 91,172.8 million by 2025.
  • The market is expected to grow at a CAGR (2019 - 2025) of 3.7% by 2025.
  • In terms of segment, deodrants accounted for a revenue of USD 32,668.5 million in 2018.
  • Perfumes is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2018.
  • Country-wise, France is expected to register the highest CAGR from 2019 to 2025.

Global data book summary

Market revenue in 2018USD 70,700.0 million
Market revenue in 2025USD 91,172.8 million
Growth rate3.7% (CAGR from 2018 to 2025)
Largest segmentDeodrants
Fastest growing segmentPerfumes
Historical data covered2015 - 2017
Base year for estimation2018
Forecast period covered2019 - 2025
Quantitative unitsRevenue in USD million
Market segmentationDeodrants, Perfumes

Other key industry trends

  • In terms of revenue, the North America accounted for 33.9% of the global fragrance market in 2018.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2025.
  • By country, France is the fastest growing regional market and is projected to reach USD 6,216.8 million by 2025.

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Fragrance Market Companies

Name Profile # Employees HQ Website

Global fragrance market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to fragrance market will help companies and investors design strategic landscapes.


Deodrants was the largest segment with a revenue share of 46.21% in 2018. Horizon Databook has segmented the Global fragrance market based on deodrants, perfumes covering the revenue growth of each sub-segment from 2015 to 2025.


  • Global Fragrance Product Outlook (Revenue, USD Million, 2015-2025)
    • Deodrants
    • Perfumes
    • Others
  • Global Fragrance Application Outlook (Revenue, USD Million, 2015-2025)
    • Personal Care
    • Household Care
    • Others
  • Global Fragrance Distribution Channel Outlook (Revenue, USD Million, 2015-2025)
    • Offline
    • Online

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Horizon Databook provides a detailed overview of global-level data and insights on the Global fragrance market, including forecasts for subscribers. This global databook contains high-level insights into Global fragrance market from 2015 to 2025, including revenue numbers, major trends, and company profiles.

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Global fragrance market size, by regions, 2015-2025 (US$M)

Top 10 countries: Fragrance market size, 2018 (US$M)

Global fragrance market share, by product, 2018 & 2025 (%, US$M)

Fragrance market: Opportunity assessment by country

Global fragrance market, by region, 2018 (US$M)

Global fragrance market size, by regions, 2015-2025 (US$M)

Product 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 CAGR
North America 21,999.7 22,613.8 23,268.8 23,967.3 24,709.1 25,498.2 26,337.8 27,231.0 28,181.4 29,192.8 30,269.4 3.4%
Europe 19,587.4 20,073.9 20,592.9 21,146.4 21,733.8 22,358.3 23,022.0 23,727.6 24,477.3 25,274.1 26,121.0 3.1%
Asia Pacific 16,178.1 16,884.1 17,636.4 18,438.6 19,292.1 20,201.9 21,172.1 22,207.5 23,312.9 24,493.9 25,756.3 4.9%
Latin America 3,467.2 3,541.3 3,620.4 3,704.7 3,794.1 3,889.1 3,989.9 4,096.8 4,210.3 4,330.7 4,458.3 2.7%
MEA 3,094.1 3,203.1 3,319.2 3,443.1 3,574.8 3,715.0 3,864.5 4,023.7 4,193.5 4,374.5 4,567.8 4.1%
Overall 64,326.6 66,316.0 68,437.6 70,700.0 73,103.8 75,662.4 78,386.3 81,286.6 84,375.5 87,666.1 91,172.8 3.7%

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