Global Facial Cleansing Balm Market Size & Outlook

The global facial cleansing balm market size was estimated at USD 564.3 million in 2024 and is projected to reach USD 1,096.2 million by 2030, growing at a CAGR of 11.8% from 2025 to 2030.
Revenue, 2024 (US$M)
$564.3
Forecast, 2030 (US$M)
$1,096.2
CAGR, 2025 - 2030
11.8%
Report Coverage
Worldwide

Global facial cleansing balm market highlights

  • The global facial cleansing balm market generated a revenue of USD 507.9 million in 2023 and is expected to reach USD 1,096.2 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 11.7% by 2030.
  • In terms of segment, women accounted for a revenue of USD 420.8 million in 2023.
  • Men is the most lucrative gender segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2023.
  • Country-wise, India is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 507.9 million
Market revenue in 2030USD 1,096.2 million
Growth rate11.7% (CAGR from 2024 to 2030)
Largest segmentWomen
Fastest growing segmentMen
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMen, Women

Other key industry trends

  • In terms of revenue, the North America accounted for 26.8% of the global facial cleansing balm market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, India is the fastest growing regional market and is projected to reach USD 73.3 million by 2030.

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Facial Cleansing Balm Market Companies

Name Profile # Employees HQ Website
Charlotte Tilbury Beauty View profile 1001-5000 London, England, United Kingdom, Europe https://www.charlottetilbury.com
L'Occitane International SA View profile 9179 49, Boulevard Prince Henri, Luxembourg, Luxembourg, L-1724 https://group.loccitane.com
AMOREPACIFIC View profile 1001-5000 Yongsan, Seoul-t'ukpyolsi, South Korea, Asia https://www.amorepacific.com
E.l.f. Beauty Inc View profile 475 570 10th Street, Oakland, CA, United States, 94607 https://www.elfcosmetics.com
Kao Corp View profile 42450 14-10, Nihonbashi Kayabacho 1-chome, Chuo-ku, Tokyo, Japan, 103-8210 http://www.kao.com
The Estee Lauder Companies Inc Class A View profile 62000 767 Fifth Avenue, New York, NY, United States, 10153 https://www.elcompanies.com
L'Oreal SA View profile 94605 41, Rue Martre, Clichy Cedex, Paris, France, 92117 https://www.loreal.com
Shiseido Co Ltd View profile 35859 5-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061 http://www.shiseido.co.jp
Unilever PLC View profile 128377 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY https://www.unilever.com
Procter & Gamble Co View profile 107000 One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 https://www.pginvestor.com

Global facial cleansing balm market size, by regions, 2018-2030 (US$M)

Top 10 countries: Facial cleansing balm market size, 2023 (US$M)

Global facial cleansing balm market share, by gender, 2023 & 2030 (%, US$M)

Facial cleansing balm market: Opportunity assessment by country

Global facial cleansing balm market, by region, 2024 (US$M)

Global facial cleansing balm market size, by regions, 2018-2030 (US$M)

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