Global Eye Tracking Market Size & Outlook, 2022-2030

The eye tracking industry worldwide is expected to reach a projected revenue of US$ 8,069.2 million by 2030. A compound annual growth rate of 33.4% is expected of the worldwide eye tracking industry from 2023 to 2030.
Revenue, 2022 (US$M)
$806.8
Forecast, 2030 (US$M)
$8,069.2
CAGR, 2023 - 2030
33.4%
Report Coverage
Worldwide

Global eye tracking market highlights

  • The global eye tracking market generated a revenue of USD 806.8 million in 2022 and is expected to reach USD 8,069.2 million by 2030.
  • The market is expected to grow at a CAGR (2023 - 2030) of 33.4% by 2030.
  • In terms of segment, optical tracking accounted for a revenue of USD 414.4 million in 2022.
  • Eye Attached Tracking is the most lucrative type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2022.
  • Country-wise, Germany is expected to register the highest CAGR from 2023 to 2030.

Global data book summary

Market revenue in 2022USD 806.8 million
Market revenue in 2030USD 8,069.2 million
Growth rate33.4% (CAGR from 2022 to 2030)
Largest segmentOptical tracking
Fastest growing segmentEye Attached Tracking
Historical data covered2018 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEye Attached Tracking, Optical Tracking, Electro-Oculography

Other key industry trends

  • In terms of revenue, the North America accounted for 47.5% of the global eye tracking market in 2022.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Germany is the fastest growing regional market and is projected to reach USD 465.2 million by 2030.

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Eye Tracking Market Companies

Name Profile # Employees HQ Website

Global eye tracking market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to eye tracking market will help companies and investors design strategic landscapes.


Optical tracking was the largest segment with a revenue share of 51.36% in 2022. Horizon Databook has segmented the Global eye tracking market based on eye attached tracking, optical tracking, electro-oculography covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Eye Tracking Type Outlook (Revenue, USD Million, 2018-2030)
    • Eye Attached Tracking
    • Optical Tracking
    • Electro-Oculography
  • Global Eye Tracking Component Outlook (Revenue, USD Million, 2018-2030)
    • Hardware
    • Software
  • Global Eye Tracking Location Outlook (Revenue, USD Million, 2018-2030)
    • Remote
    • Mobie
  • Global Eye Tracking Application Outlook (Revenue, USD Million, 2018-2030)
    • Healthcare
    • Retail
    • Research
    • Automotive
    • Consumer Electronics
    • Others

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Target buyers of Global eye tracking market databook

  • Our clientele includes a mix of eye tracking market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global eye tracking market , including forecasts for subscribers. This global databook contains high-level insights into Global eye tracking market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global eye tracking market size, by regions, 2018-2030 (US$M)

Top 10 countries: Eye tracking market size, 2022 (US$M)

Global eye tracking market share, by type, 2022 & 2030 (%, US$M)

Eye tracking market: Opportunity assessment by country

Global eye tracking market, by region, 2022 (US$M)

Global eye tracking market size, by regions, 2018-2030 (US$M)

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