UAE Educational Toys Market Size & Outlook, 2023-2030

The educational toys market in the UAE is expected to reach a projected revenue of US$ 3,976.3 million by 2030. A compound annual growth rate of 9% is expected of the UAE educational toys market from 2024 to 2030.
Revenue, 2023 (US$M)
$2,180.2
Forecast, 2030 (US$M)
$3,976.3
CAGR, 2024 - 2030
9%
Report Coverage
UAE

UAE educational toys market highlights

  • The UAE educational toys market generated a revenue of USD 2,180.2 million in 2023 and is expected to reach USD 3,976.3 million by 2030.
  • The UAE market is expected to grow at a CAGR of 9% from 2024 to 2030.
  • In terms of segment, building & construction sets was the largest revenue generating product in 2023.
  • STEM Toys is the most lucrative product segment registering the fastest growth during the forecast period.


Educational toys market data book summary

Market revenue in 2023USD 2,180.2 million
Market revenue in 2030USD 3,976.3 million
Growth rate9% (CAGR from 2023 to 2030)
Largest segmentBuilding & construction sets
Fastest growing segmentSTEM Toys
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBuilding & Construction Sets, Role Play Toys, Art & Craft Kit, STEM Toys, Games & Puzzles, Musical Toys/Instruments
Key market players worldwideThe LEGO Group, Spin Master Corp Shs Subord Voting, Mattel Inc, VTech Holdings Ltd, Hasbro Inc, BYJU'S, Ravensburger, Sphero, Fat Brain Toys


Other key industry trends

  • In terms of revenue, UAE accounted for 4.2% of the global educational toys market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Middle East & Africa, UAE educational toys market is projected to lead the regional market in terms of revenue in 2030.
  • South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 3,418.1 million by 2030.

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Educational Toys Market Companies

Name Profile # Employees HQ Website

UAE educational toys market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to educational toys market will help companies and investors design strategic landscapes.


Building & construction sets was the largest segment with a revenue share of 23.73% in 2023. Horizon Databook has segmented the UAE educational toys market based on building & construction sets, role play toys, art & craft kit, stem toys, games & puzzles, musical toys/instruments covering the revenue growth of each sub-segment from 2018 to 2030.


Early childhood education in the UAE has become increasingly focused on holistic development, including cognitive, social, and environmental aspects. As a result, there is a corresponding rise in the demand for educational toys that support these objectives.

Toys that incorporate elements of sustainability, STEM learning, and environmental awareness are likely to see increased demand as parents and educators seek tools to complement these educational initiatives and foster well-rounded development in children.

The October 2023 collaboration between the Ministry of Education (MoE) and the Abu Dhabi Early Childhood Authority signifies a concerted effort to integrate environmental sustainability initiatives into early childhood education.

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Target buyers of UAE educational toys market databook

  • Our clientele includes a mix of educational toys market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the UAE educational toys market , including forecasts for subscribers. This country databook contains high-level insights into UAE educational toys market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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UAE educational toys market size, by product, 2018-2030 (US$M)

UAE Educational Toys Market Outlook Share, 2023 & 2030 (US$M)

UAE educational toys market size, by product, 2018-2030 (US$M)

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