Global Educational Tourism Market Size & Outlook

The educational tourism industry worldwide is expected to reach a projected revenue of US$ 974,727.4 million by 2030. A compound annual growth rate of 13.5% is expected of the worldwide educational tourism industry from 2025 to 2030.
Revenue, 2024 (US$M)
$459,759.9
Forecast, 2030 (US$M)
$974,727.4
CAGR, 2025 - 2030
13.5%
Report Coverage
Worldwide

Global educational tourism market highlights

  • The global educational tourism market generated a revenue of USD 365,900.0 million in 2022 and is expected to reach USD 974,727.4 million by 2030.
  • The market is expected to grow at a CAGR (2023 - 2030) of 13% by 2030.
  • In terms of segment, 16-25 years accounted for a revenue of USD 149,223.5 million in 2022.
  • Less than 15 years is the most lucrative age group segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2022.
  • Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.


Global data book summary

Market revenue in 2022USD 365,900.0 million
Market revenue in 2030USD 974,727.4 million
Growth rate13% (CAGR from 2022 to 2030)
Largest segment16-25 years
Fastest growing segmentLess than 15 years
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLess than 15 years, 16-25 years, 26-40 years, 41-55 years


Other key industry trends

  • In terms of revenue, the North America accounted for 28.9% of the global educational tourism market in 2022.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 175,149.9 million by 2030.

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Educational Tourism Market Companies

Name Profile # Employees HQ Website

Global educational tourism market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to educational tourism market will help companies and investors design strategic landscapes.


16-25 years was the largest segment with a revenue share of 40.78% in 2024. Horizon Databook has segmented the Global educational tourism market based on less than 15 years, 16-25 years, 26-40 years, 41-55 years covering the revenue growth of each sub-segment from 2018 to 2030.


Increasing government initiatives to boost education tourism is creating the demand for authentic regional learning experience. The benefits of educating students through domestic or international travel to attractive destinations, artifacts, and activities are key factors boosting educational tourism. Governments worldwide have actively supported the modernization of their education systems by introducing programs for smart learning and aligning educational initiatives with international teaching standards.


As a component of the larger National Security Language Initiative, which was started in 2006 by several U.S. government agencies, NSLI-Y plays a vital role in preparing American students for the 21st century global workforce. Additionally, it supports national security initiatives by promoting cross-cultural understanding and long-lasting relationships between American students and their foreign counterparts, who act as American ambassadors overseas.

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Target buyers of Global educational tourism market databook

  • Our clientele includes a mix of educational tourism market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global educational tourism market , including forecasts for subscribers. This global databook contains high-level insights into Global educational tourism market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global educational tourism market size, by regions, 2017-2030 (US$M)

Top 10 countries: Educational tourism market size, 2022 (US$M)

Global educational tourism market share, by age group, 2022 & 2030 (%, US$M)

Educational tourism market: Opportunity assessment by country

Global educational tourism market, by region, 2024 (US$M)

Global educational tourism market size, by regions, 2017-2030 (US$M)

Age Group 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 CAGR
North America 158,997.7 170,142.3 183,859.9 87,435.5 95,803.8 105,708.5 116,904.7 129,594.8 144,018.3 160,458.7 179,253.7 200,805.9 225,597.8 254,208.9 11.6%
Europe 104,930.6 113,446.9 123,878.0 59,536.3 65,936.1 73,545.9 82,234.2 92,181.9 103,604.7 116,760.9 131,960.8 149,578.2 170,065.2 193,970.8 12.9%
Asia Pacific 191,281.0 209,231.0 231,123.9 112,358.1 125,855.9 141,969.2 160,520.6 181,938.5 206,737.3 235,536.0 269,082.8 308,284.8 354,245.6 408,313.3 14.1%
Latin America 22,062.7 23,700.3 25,712.0 12,276.6 13,506.7 14,965.3 16,620.9 18,505.3 20,656.3 23,118.7 25,946.2 29,203.4 32,967.5 37,332.1 12.1%
MEA 41,544.2 45,098.0 49,443.8 23,858.8 26,530.1 29,711.1 33,354.5 37,539.4 42,360.2 47,930.4 54,386.4 61,893.1 70,650.7 80,902.4 13.3%
Overall 518,816.2 561,618.5 614,017.5 295,465.2 327,632.5 365,900.0 409,634.9 459,759.9 517,376.7 583,804.7 660,629.9 749,765.3 853,526.6 974,727.4 13.0%

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