UK Diving Tourism Market Size & Outlook, 2023-2030

The diving tourism market in UK is expected to reach a projected revenue of US$ 736.3 million by 2030. A compound annual growth rate of 9.8% is expected of UK diving tourism market from 2024 to 2030.
Revenue, 2023 (US$M)
$383.8
Forecast, 2030 (US$M)
$736.3
CAGR, 2024 - 2030
9.8%
Report Coverage
UK

UK diving tourism market highlights

  • The UK diving tourism market generated a revenue of USD 383.8 million in 2023 and is expected to reach USD 736.3 million by 2030.
  • The UK market is expected to grow at a CAGR of 9.8% from 2024 to 2030.
  • In terms of segment, scuba diving was the largest revenue generating diving type in 2023.
  • Scuba Diving is the most lucrative diving type segment registering the fastest growth during the forecast period.

Diving tourism market data book summary

Market revenue in 2023USD 383.8 million
Market revenue in 2030USD 736.3 million
Growth rate9.8% (CAGR from 2023 to 2030)
Largest segmentScuba diving
Fastest growing segmentScuba Diving
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationScuba Diving, Free Diving
Key market players worldwideThe Natural Travel Collection, Bluewater Travel, Scuba Travel, Divers Den, Dive Adventures Asia, ZuBlu, Professional Association of Diving Instructors

Other key industry trends

  • In terms of revenue, UK accounted for 8.4% of the global diving tourism market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK diving tourism market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 736.3 million by 2030.

Scuba diving was the largest segment with a revenue share of 76.76% in 2023. Horizon Databook has segmented the UK diving tourism market based on scuba diving, free diving covering the revenue growth of each sub-segment from 2018 to 2030.


Diving is a popular activity in the U.K., particularly along the coastlines of England, Scotland, and Wales. Moreover, the demand for diving in the U.K. is influenced by a range of factors, including weather, sea conditions, and the availability of diving infrastructure. During the summer months, diving is more popular, particularly in warmer locations along the south coast.

In addition, diving can also take place year-round, with some divers enjoying the colder waters and unique marine life found during the winter months. Some popular diving destinations in the U.K. include the Scilly Isles, the Orkney Islands, and the Cornish Coast. These locations are popular due to their unique underwater environments, which include wrecks, kelp forests, and rocky reefs.

Furthermore, scuba diving is generally more popular as compared to free diving in the U.K., and there are a large number of dive centers and training facilities across the country that offer scuba diving courses and certifications.

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Diving Tourism Market Companies

Name Profile # Employees HQ Website

UK diving tourism market size, by diving type, 2018-2030 (US$M)

UK Diving Tourism Market Outlook Share, 2023 & 2030 (US$M)

UK diving tourism market size, by diving type, 2018-2030 (US$M)

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