Global Diving Tourism Market Size & Outlook, 2023-2030

The diving tourism industry worldwide is expected to reach a projected revenue of US$ 8,831.3 million by 2030. A compound annual growth rate of 9.9% is expected of the worldwide diving tourism industry from 2024 to 2030.
Revenue, 2023 (US$M)
$4,552.8
Forecast, 2030 (US$M)
$8,831.3
CAGR, 2024 - 2030
9.9%
Report Coverage
Worldwide

Global diving tourism market highlights

  • The global diving tourism market generated a revenue of USD 4,552.8 million in 2023 and is expected to reach USD 8,831.3 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 9.9% by 2030.
  • In terms of segment, scuba diving accounted for a revenue of USD 3,556.1 million in 2023.
  • Scuba Diving is the most lucrative diving type segment registering the fastest growth during the forecast period.
  • In terms of region, Europe was the largest revenue generating market in 2023.
  • Country-wise, Brazil is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 4,552.8 million
Market revenue in 2030USD 8,831.3 million
Growth rate9.9% (CAGR from 2023 to 2030)
Largest segmentScuba diving
Fastest growing segmentScuba Diving
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationScuba Diving, Free Diving

Other key industry trends

  • In terms of revenue, the North America accounted for 22.8% of the global diving tourism market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Brazil is the fastest growing regional market and is projected to reach USD 171.9 million by 2030.

Scuba diving was the largest segment with a revenue share of 78.11% in 2023. Horizon Databook has segmented the Global diving tourism market based on scuba diving, free diving covering the revenue growth of each sub-segment from 2018 to 2030.


There has been increased interest and involvement in various sporting activities over the last decade, including water sports, which directly contributes to the potential of the diving tourism market. Growing recognition of diving as a fitness pursuit and heightened enthusiasm for the same are anticipated to fuel the market over the forecast period.

The younger demographic perceives diving as a fun and thrilling pursuit, which further amplifies the market potential. The table below highlights the increase in diving participation rates, both from the shore and from the boat.

The rising demand for customized diving tourisms is expected to drive the growth of the global diving tourism market during the forecast period. With the diving tourism industry evolving rapidly, prominent brands will continue to develop innovative products that are more compelling to diving tourism and music enthusiasts in the coming years.

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Diving Tourism Market Companies

Name Profile # Employees HQ Website

Global diving tourism market size, by regions, 2018-2030 (US$M)

Top 10 countries: Diving tourism market size, 2023 (US$M)

Global diving tourism market share, by diving type, 2023 & 2030 (%, US$M)

Diving tourism market: Opportunity assessment by country

Global diving tourism market, by region, 2023 (US$M)

Global diving tourism market size, by regions, 2018-2030 (US$M)

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