Malaysia Diving Tourism Market Size & Outlook, 2023-2030

The diving tourism market in Malaysia is expected to reach a projected revenue of US$ 685.7 million by 2030. A compound annual growth rate of 12.6% is expected of Malaysia diving tourism market from 2024 to 2030.
Revenue, 2023 (US$M)
$299.0
Forecast, 2030 (US$M)
$685.7
CAGR, 2024 - 2030
12.6%
Report Coverage
Malaysia

Malaysia diving tourism market highlights

  • The Malaysia diving tourism market generated a revenue of USD 299.0 million in 2023 and is expected to reach USD 685.7 million by 2030.
  • The Malaysia market is expected to grow at a CAGR of 12.6% from 2024 to 2030.
  • In terms of segment, scuba diving was the largest revenue generating diving type in 2023.
  • Scuba Diving is the most lucrative diving type segment registering the fastest growth during the forecast period.

Diving tourism market data book summary

Market revenue in 2023USD 299.0 million
Market revenue in 2030USD 685.7 million
Growth rate12.6% (CAGR from 2023 to 2030)
Largest segmentScuba diving
Fastest growing segmentScuba Diving
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationScuba Diving, Free Diving
Key market players worldwideThe Natural Travel Collection, Bluewater Travel, Scuba Travel, Divers Den, Dive Adventures Asia, ZuBlu, Professional Association of Diving Instructors

Other key industry trends

  • In terms of revenue, Malaysia accounted for 6.6% of the global diving tourism market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, Malaysia diving tourism market is projected to lead the regional market in terms of revenue in 2030.
  • Malaysia is the fastest growing regional market in Asia Pacific and is projected to reach USD 685.7 million by 2030.

Scuba diving was the largest segment with a revenue share of 80.47% in 2023. Horizon Databook has segmented the Malaysia diving tourism market based on scuba diving, free diving covering the revenue growth of each sub-segment from 2018 to 2030.


As consumer preferences are often influenced by safety considerations, they opt for destinations or operators with a reputation for adhering to high safety standards, providing well-maintained equipment, and having experienced dive professionals. For instance, Malaysia Tourism Promotion Board (MTPB) collaborates closely with the Malaysia Scuba Diving Association (MSDA).

The International Organization for Standardization (ISO) Standards of Recreational Diving Services are used by MSDA to determine dive safety standards. MSDA works with government agencies to make Malaysia a popular diving destination by promoting inbound diving and educating the public about the advantages of scuba diving and the significance of Malaysia's underwater ecosystem.

A whole variety of diving courses, from Open Water to Instructor Training, are offered by dive operators in Malaysia. To enhance the diving experience for all levels of expertise, Tourism Malaysia, in May 2023, announced the launch of 41 tailored diving packages under the name Dive Into The Unimaginable.

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Diving Tourism Market Companies

Name Profile # Employees HQ Website

Malaysia diving tourism market size, by diving type, 2018-2030 (US$M)

Malaysia Diving Tourism Market Outlook Share, 2023 & 2030 (US$M)

Malaysia diving tourism market size, by diving type, 2018-2030 (US$M)

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