Market revenue in 2023 | USD 56.6 million |
Market revenue in 2030 | USD 109.4 million |
Growth rate | 9.9% (CAGR from 2023 to 2030) |
Largest segment | Scuba diving |
Fastest growing segment | Scuba Diving |
Historical data | 2018 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Scuba Diving, Free Diving |
Key market players worldwide | The Natural Travel Collection, Bluewater Travel, Scuba Travel, Divers Den, Dive Adventures Asia, ZuBlu, Professional Association of Diving Instructors |
Scuba diving was the largest segment with a revenue share of 76.5% in 2023. Horizon Databook has segmented the China diving tourism market based on scuba diving, free diving covering the revenue growth of each sub-segment from 2018 to 2030.
Diving has become increasingly popular in China over the past decade due to rising incomes, growing awareness of marine conservation, and improvements in diving equipment and services. The country's vast coastline and numerous tropical islands offer ample opportunities for diving enthusiasts to explore a rich variety of marine life.
Scuba diving is the most popular form of diving in China, with many dive operators catering to both beginner and experienced divers. Popular scuba diving spots in China include Hainan Island, Xisha Islands, and Sanya, all of which offer clear waters and diverse marine ecosystems. There are also a growing number of scuba diving clubs and training centers in major cities like Beijing and Shanghai.
Free diving, on the other hand, is a less popular but growing trend in China. While not as well-known as scuba diving, free diving allows divers to explore the ocean with just a mask, fins, and their own breath. Some of the popular free diving spots in China include the waters off the coast of Qingdao and the Qiandao Lake in Zhejiang province.
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