Canada Direct Selling Market Size & Outlook, 2022-2030
Canada direct selling market, 2018-2030 (US$M)
Related Markets
Canada direct selling market highlights
- The Canada direct selling market generated a revenue of USD 5,836.2 million in 2022 and is expected to reach USD 10,011.9 million by 2030.
- The Canada market is expected to grow at a CAGR of 7% from 2023 to 2030.
- In terms of segment, health & wellness was the largest revenue generating product in 2022.
- Cosmetics and Personal Care is the most lucrative product segment registering the fastest growth during the forecast period.
Direct selling market data book summary
| Market revenue in 2022 | USD 5,836.2 million |
| Market revenue in 2030 | USD 10,011.9 million |
| Growth rate | 7% (CAGR from 2022 to 2030) |
| Largest segment | Health & wellness |
| Fastest growing segment | Cosmetics and Personal Care |
| Historical data | 2018 - 2021 |
| Base year | 2022 |
| Forecast period | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Health & Wellness, Cosmetics and Personal Care, Household Goods & Durables |
| Key market players worldwide | Amway Corporation, Herbalife Ltd, Natura &Co Holding SA ADR, Friedrich Vorwerk Group SE ADR, Nu Skin Enterprises Inc Class A, Tupperware Brands Corp, Oriflame |
Other key industry trends
- In terms of revenue, Canada accounted for 2.9% of the global direct selling market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. direct selling market is projected to lead the regional market in terms of revenue in 2030.
- Canada is the fastest growing regional market in North America and is projected to reach USD 10,011.9 million by 2030.
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Direct Selling Market Scope
Direct Selling Market Companies
| Name | Profile | # Employees | HQ | Website |
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Canada direct selling market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to direct selling market will help companies and investors design strategic landscapes.
Health & wellness was the largest segment with a revenue share of 34.99% in 2022. Horizon Databook has segmented the Canada direct selling market based on health & wellness, cosmetics and personal care, household goods & durables covering the revenue growth of each sub-segment from 2018 to 2030.
The rising number of independent sales consultants in Canada will integrate well with the growing market for direct selling in the country. These independent sales consultants use direct selling to sell their products and services directly to customers at places such as homes, offices, and cafes, instead of retail outlets.
According to an article published by WDS Consultancy, in June 2021, the number of Canadians signed up as independent sales consultants rose to 1.39 million, up 20% over 2019. Such data suggests a positive growth trend for the market in the coming years.
In addition, independent sales consultants looking for additional earning opportunities, rethinking their careers, or spending more time working on their existing direct selling business will continue to rise in the coming years, increasing the scope of this sales method.
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Our clientele includes a mix of direct selling market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Canada direct selling market , including forecasts for subscribers. This country databook contains high-level insights into Canada direct selling market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Canada direct selling market report size, by product, 2018-2030 (US$M)
Canada Direct Selling Market Outlook Share, 2022 & 2030 (US$M)
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