Argentina Direct Selling Market Size & Outlook, 2022-2030

The direct selling market in Argentina is expected to reach a projected revenue of US$ 4,216.7 million by 2030. A compound annual growth rate of 7.2% is expected of Argentina direct selling market from 2023 to 2030.
Revenue, 2022 (US$M)
$2,414.2
Forecast, 2030 (US$M)
$4,216.7
CAGR, 2023 - 2030
7.2%
Report Coverage
Argentina

Argentina direct selling market highlights

  • The Argentina direct selling market generated a revenue of USD 2,414.2 million in 2022 and is expected to reach USD 4,216.7 million by 2030.
  • The Argentina market is expected to grow at a CAGR of 7.2% from 2023 to 2030.
  • In terms of segment, cosmetics and personal care was the largest revenue generating product in 2022.
  • Cosmetics and Personal Care is the most lucrative product segment registering the fastest growth during the forecast period.


Direct selling market data book summary

Market revenue in 2022USD 2,414.2 million
Market revenue in 2030USD 4,216.7 million
Growth rate7.2% (CAGR from 2022 to 2030)
Largest segmentCosmetics and personal care
Fastest growing segmentCosmetics and Personal Care
Historical data2018 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationHealth & Wellness, Cosmetics and Personal Care, Household Goods & Durables
Key market players worldwideAmway Corporation, Herbalife Ltd, Natura &Co Holding SA ADR, Friedrich Vorwerk Group SE ADR, Nu Skin Enterprises Inc Class A, Tupperware Brands Corp, Oriflame


Other key industry trends

  • In terms of revenue, Argentina accounted for 1.2% of the global direct selling market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil direct selling market is projected to lead the regional market in terms of revenue in 2030.
  • Argentina is the fastest growing regional market in Latin America and is projected to reach USD 4,216.7 million by 2030.

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Direct Selling Market Companies

Name Profile # Employees HQ Website

Argentina direct selling market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to direct selling market will help companies and investors design strategic landscapes.


Cosmetics and personal care was the largest segment with a revenue share of 50.71% in 2022. Horizon Databook has segmented the Argentina direct selling market based on health & wellness, cosmetics and personal care, household goods & durables covering the revenue growth of each sub-segment from 2018 to 2030.


Argentina has comparative advantages in sectors such as agro -business and technological services, with a high penetration rate in major international markets, which makes it a potential market for the direct selling industry. Argentina consists of a majority of the youth population. In addition, 55% of its inhabitants are younger than 35 years old, which makes them the target audience for the industry.

The middle-class population and strong economic performance in Argentina are the factors leading to increased purchasing power (across all classes of society) on the back of increasing disposable income, which is driving the demand for health, wellness and beauty, and personal care products through direct selling.

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Target buyers of Argentina direct selling market databook

  • Our clientele includes a mix of direct selling market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Argentina direct selling market , including forecasts for subscribers. This country databook contains high-level insights into Argentina direct selling market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Argentina direct selling market report size, by product, 2018-2030 (US$M)

Argentina Direct Selling Market Outlook Share, 2022 & 2030 (US$M)

Argentina direct selling market report size, by product, 2018-2030 (US$M)

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