Global Dietary Supplements Market Size & Outlook

The dietary supplements industry worldwide is expected to reach a projected revenue of US$ 487,378.7 million by 2032. A compound annual growth rate of 9.3% is expected of the worldwide dietary supplements industry from 2025 to 2032.
Revenue, 2024 (US$M)
$240,897.7
Forecast, 2032 (US$M)
$487,378.7
CAGR, 2025 - 2032
9.3%
Report Coverage
Worldwide

Global dietary supplements market highlights

  • The global dietary supplements market generated a revenue of USD 177,496.8 million in 2023 and is expected to reach USD 327,420.1 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 9.1% by 2030.
  • In terms of segment, vitamins accounted for a revenue of USD 52,475.7 million in 2023.
  • Protiens & Amino Acids is the most lucrative ingredient segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2023.
  • Country-wise, U.S. is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 177,496.8 million
Market revenue in 2030USD 327,420.1 million
Growth rate9.1% (CAGR from 2023 to 2030)
Largest segmentVitamins
Fastest growing segmentProtiens & Amino Acids
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationVitamins, Botanicals, Minerals, Protiens & Amino Acids, Fibers & Specialty Carbohydrates, Omega Fatty Acids

Other key industry trends

  • In terms of revenue, the North America accounted for 33.0% of the global dietary supplements market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 78,936.8 million by 2030.

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Dietary Supplements Market Companies

Name Profile # Employees HQ Website

Global dietary supplements market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to dietary supplements market will help companies and investors design strategic landscapes.


Vitamins was the largest segment with a revenue share of 29.56% in 2024. Horizon Databook has segmented the Global dietary supplements market based on vitamins, botanicals, minerals, protiens & amino acids, fibers & specialty carbohydrates, omega fatty acids covering the revenue growth of each sub-segment from 2021 to 2032.


  • Global Dietary Supplements Ingredient Outlook (Revenue, USD Million, 2021-2032)
    • Vitamins
    • Botanicals
    • Minerals
    • Protiens & Amino Acids
    • Fibers & Specialty Carbohydrates
    • Prebiotics & Postbiotics
    • Others
    • Omega Fatty Acids
    • Probiotics
  • Global Dietary Supplements Form Outlook (Revenue, USD Million, 2021-2032)
    • Tablets
    • Capsules
    • Soft gels
    • Powders
    • Gummies
    • Sticks
    • Others
    • Liquids
  • Global Dietary Supplements Application Outlook (Revenue, USD Million, 2021-2032)
    • Energy
    • General Health
    • Bone & Joint Health
    • Gastrointestinal Health
    • Immunity
    • Cardiac Health
    • Anti-cancer
    • Lungs Detox/Cleanse
    • Skin/Hair/Nails
    • Sexual Health
    • Brain/Mental Health
    • Menopause
    • Anti-aging
    • Sports Nutrition
    • Others
    • Insomnia
    • Pre-natal Health
    • Pediatric Health
    • Animal & Pet Health
    • Metabolic
      • Weight Management
      • Diabetes
      • Others
  • Global Dietary Supplements End Use Outlook (Revenue, USD Million, 2021-2032)
    • Human Supplements
      • Adults
      • Geriatric
      • Pregnant Women
      • Children
      • Infants
    • Animal Supplements
  • Global Dietary Supplements Function Outlook (Revenue, USD Million, 2021-2032)
    • Additional Supplements
    • Sports Nutrition
    • Medicinal Supplements
  • Global Dietary Supplements Distribution Channel Outlook (Revenue, USD Million, 2021-2032)
    • Offline
      • Hypermarkets/Supermarkets
      • Pharmacies
      • Specialty Stores
      • Practioner
      • Others
    • Online

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Target buyers of Global dietary supplements market databook

  • Our clientele includes a mix of dietary supplements market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global dietary supplements market , including forecasts for subscribers. This global databook contains high-level insights into Global dietary supplements market from 2021 to 2032, including revenue numbers, major trends, and company profiles.

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Global dietary supplements market size, by regions, 2021-2032 (US$M)

Top 10 countries: Dietary supplements market size, 2024 (US$M)

Global dietary supplements market share, by ingredient, 2024 & 2032 (%, US$M)

Dietary supplements market: Opportunity assessment by country

Global dietary supplements market, by region, 2024 (US$M)

Global dietary supplements market size, by regions, 2021-2032 (US$M)

Ingredient 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 CAGR
North America 60,807.4 65,428.2 70,486.5 75,567.7 81,096.2 87,115.6 93,674.1 100,825.1 108,627.7 117,147.2 126,456.1 136,634.6 7.7%
Europe 41,706.2 45,018.6 48,657.3 52,339.0 56,360.0 60,755.2 65,563.2 70,827.3 76,595.4 82,921.1 89,864.1 97,491.0 8.1%
Asia Pacific 65,923.9 73,069.4 81,079.9 89,523.6 98,937.3 109,441.6 121,173.8 134,289.0 148,963.8 165,398.7 183,821.4 204,491.6 10.9%
Latin America 12,644.6 13,814.1 15,112.6 16,455.9 17,939.5 19,579.7 21,394.9 23,405.6 25,635.1 28,109.8 30,859.1 33,916.6 9.5%
MEA 5,331.1 5,844.8 6,416.8 7,011.5 7,670.1 8,400.1 9,210.1 10,109.8 11,109.9 12,222.9 13,462.6 14,844.9 9.9%
Overall 186,413.1 203,175.1 221,753.1 240,897.7 262,003.0 285,292.2 311,016.1 339,456.8 370,931.9 405,799.6 444,463.3 487,378.7 9.3%

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