U.S. Customer Relationship Management Market Size & Outlook

The customer relationship management market in the United States is expected to reach a projected revenue of US$ 51,527.0 million by 2030. A compound annual growth rate of 12.5% is expected of the United States customer relationship management market from 2024 to 2030.
Revenue, 2023 (US$M)
$22,588.3
Forecast, 2030 (US$M)
$51,527.0
CAGR, 2024 - 2030
12.5%
Report Coverage
U.S.

U.S. customer relationship management market highlights

  • The U.S. customer relationship management market generated a revenue of USD 22,588.3 million in 2023 and is expected to reach USD 51,527.0 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 12.5% from 2024 to 2030.
  • In terms of segment, retail was the largest revenue generating application in 2023.
  • Telecom & IT is the most lucrative application segment registering the fastest growth during the forecast period.


Customer relationship management market data book summary

Market revenue in 2023USD 22,588.3 million
Market revenue in 2030USD 51,527.0 million
Growth rate12.5% (CAGR from 2023 to 2030)
Largest segmentRetail
Fastest growing segmentTelecom & IT
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education
Key market players worldwideAdobe Inc, Capstone Copper Corp, Freshworks Inc Ordinary Shares Class A, Microsoft Corp, Monday.Com Ltd Ordinary Shares, Hewlett Packard Enterprise Co, Oracle Corp, Salesforce Inc, SAP SE, Hellman & Friedman, Zoho


Other key industry trends

  • In terms of revenue, U.S. accounted for 34.4% of the global customer relationship management market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. customer relationship management market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 10,174.1 million by 2030.

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Customer Relationship Management Market Companies

Name Profile # Employees HQ Website

U.S. customer relationship management market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to customer relationship management market will help companies and investors design strategic landscapes.


Retail was the largest segment with a revenue share of 22.99% in 2023. Horizon Databook has segmented the U.S. customer relationship management market based on bfsi, retail, healthcare, telecom & it, discrete manufacturing, government & education covering the revenue growth of each sub-segment from 2018 to 2030.


The Customer Relationship Management (CRM) market in the United States is a highly competitive and mature market. The CRM market in the US is characterized by high levels of innovation and a wide range of products and services offered to businesses of all sizes. In recent years.

This has been driven by a number of factors, including the increasing importance of customer experience, the growth of omnichannel customer engagement, and the need for businesses to manage their customer data more effectively. 

In conclusion, the CRM market in the US is highly competitive, dynamic, and growing, offering a wide range of products and services to businesses of all sizes.

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Target buyers of U.S. customer relationship management market databook

  • Our clientele includes a mix of customer relationship management market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. customer relationship management market , including forecasts for subscribers. This country databook contains high-level insights into U.S. customer relationship management market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. customer relationship management market size, by application, 2018-2030 (US$M)

U.S. Customer Relationship Management Market Outlook Share, 2023 & 2030 (US$M)

U.S. customer relationship management market size, by application, 2018-2030 (US$M)

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