Global Customer Relationship Management Market Size & Outlook
Global customer relationship management market, 2018-2030 (US$M)
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Global customer relationship management market highlights
- The global customer relationship management market generated a revenue of USD 65,591.9 million in 2023 and is expected to reach USD 163,162.6 million by 2030.
- The market is expected to grow at a CAGR (2024 - 2030) of 13.9% by 2030.
- In terms of segment, retail accounted for a revenue of USD 15,213.0 million in 2023.
- Telecom & IT is the most lucrative application segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2023.
- Country-wise, Mexico is expected to register the highest CAGR from 2024 to 2030.
Global data book summary
| Market revenue in 2023 | USD 65,591.9 million |
| Market revenue in 2030 | USD 163,162.6 million |
| Growth rate | 13.9% (CAGR from 2023 to 2030) |
| Largest segment | Retail |
| Fastest growing segment | Telecom & IT |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education |
Other key industry trends
- In terms of revenue, the North America accounted for 43.2% of the global customer relationship management market in 2023.
- By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
- By country, Mexico is the fastest growing regional market and is projected to reach USD 3,938.4 million by 2030.
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Customer Relationship Management Market Scope
Customer Relationship Management Market Companies
| Name | Profile | # Employees | HQ | Website |
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Global customer relationship management market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to customer relationship management market will help companies and investors design strategic landscapes.
Retail was the largest segment with a revenue share of 23.19% in 2023. Horizon Databook has segmented the Global customer relationship management market based on bfsi, retail, healthcare, telecom & it, discrete manufacturing, government & education covering the revenue growth of each sub-segment from 2018 to 2030.
Large businesses have already made significant investments in setting up their respective IT infrastructure. However, SMBs have not been able to invest aggressively in setting up IT infrastructure owing to budget constraints. Nevertheless, as the customer base continues to grow, deploying a cloud-based solution to cope with the changing business requirements and stay up-to-date in the market is becoming necessary for organizations of all sizes, including SMBs. At this juncture, cloud-based SaaS can particularly ensure higher levels of flexibility, easy deployment, and better user experience for SMBs .
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Our clientele includes a mix of customer relationship management market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global customer relationship management market , including forecasts for subscribers. This global databook contains high-level insights into Global customer relationship management market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Global customer relationship management market size, by regions, 2018-2030 (US$M)
Top 10 countries: Customer relationship management market size, 2023 (US$M)
Global customer relationship management market share, by application, 2023 & 2030 (%, US$M)
Customer relationship management market: Opportunity assessment by country
Global customer relationship management market, by region, 2023 (US$M)
| Application | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | CAGR |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | 17,538.7 | 19,463.3 | 21,297.5 | 23,345.9 | 25,682.6 | 28,353.5 | 31,412.1 | 34,923.6 | 39,064.6 | 44,000.4 | 49,898.9 | 56,942.9 | 65,639.5 | 12.7% |
| Europe | 9,492.1 | 10,688.7 | 11,866.5 | 13,195.3 | 14,722.8 | 16,482.6 | 18,514.0 | 20,865.2 | 23,653.9 | 26,996.1 | 31,014.6 | 36,013.4 | 42,126.0 | 14.4% |
| Asia Pacific | 6,987.7 | 7,946.3 | 8,927.6 | 10,046.4 | 11,343.9 | 12,852.3 | 14,609.4 | 16,657.8 | 19,105.2 | 22,059.6 | 25,642.6 | 29,978.2 | 35,416.0 | 15.6% |
| Latin America | 2,597.2 | 2,907.0 | 3,216.0 | 3,563.4 | 3,961.7 | 4,418.4 | 4,944.0 | 5,550.5 | 6,269.7 | 7,129.8 | 8,163.1 | 9,397.6 | 10,931.9 | 13.8% |
| MEA | 2,032.9 | 2,281.1 | 2,524.0 | 2,798.4 | 3,115.8 | 3,485.2 | 3,917.9 | 4,428.2 | 5,047.1 | 5,808.0 | 6,749.8 | 7,721.8 | 9,049.3 | 14.6% |
| Overall | 38,648.6 | 43,286.4 | 47,831.5 | 52,949.4 | 58,826.8 | 65,591.9 | 73,397.4 | 82,425.3 | 93,140.5 | 105,993.9 | 121,469.0 | 140,053.8 | 163,162.7 | 13.9% |
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