Germany Customer Relationship Management Market Size & Outlook
Germany customer relationship management market, 2018-2030 (US$M)
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Germany customer relationship management market highlights
- The Germany customer relationship management market generated a revenue of USD 3,348.0 million in 2023 and is expected to reach USD 8,003.9 million by 2030.
- The Germany market is expected to grow at a CAGR of 13.3% from 2024 to 2030.
- In terms of segment, retail was the largest revenue generating application in 2023.
- Telecom & IT is the most lucrative application segment registering the fastest growth during the forecast period.
Customer relationship management market data book summary
| Market revenue in 2023 | USD 3,348.0 million |
| Market revenue in 2030 | USD 8,003.9 million |
| Growth rate | 13.3% (CAGR from 2023 to 2030) |
| Largest segment | Retail |
| Fastest growing segment | Telecom & IT |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education |
| Key market players worldwide | Adobe Inc, Capstone Copper Corp, Freshworks Inc Ordinary Shares Class A, Microsoft Corp, Monday.Com Ltd Ordinary Shares, Hewlett Packard Enterprise Co, Oracle Corp, Salesforce Inc, SAP SE, Hellman & Friedman, Zoho |
Other key industry trends
- In terms of revenue, Germany accounted for 5.1% of the global customer relationship management market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, UK customer relationship management market is projected to lead the regional market in terms of revenue in 2030.
- Spain is the fastest growing regional market in Europe and is projected to reach USD 3,454.3 million by 2030.
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Customer Relationship Management Market Scope
Customer Relationship Management Market Companies
| Name | Profile | # Employees | HQ | Website |
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Germany customer relationship management market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to customer relationship management market will help companies and investors design strategic landscapes.
Retail was the largest segment with a revenue share of 23.39% in 2023. Horizon Databook has segmented the Germany customer relationship management market based on bfsi, retail, healthcare, telecom & it, discrete manufacturing, government & education covering the revenue growth of each sub-segment from 2018 to 2030.
There is a rising demand for CRM solutions for small and medium-sized organizations in Germany. By acquiring insights into business operations, SMBs in the region are given prospects for growth; as a result, SMBs are choosing software as a service (SaaS) and on-demand CRM modules.
With the growing importance of customer data, businesses in Germany are increasingly looking for solutions that allow them to manage their customer data more effectively.
This includes solutions for data integration, data analysis, and data security. Furthermore, CRM vendors in Germany are focusing on delivering a seamless and personalized customer experience.
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Target buyers of Germany customer relationship management market databook
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Our clientele includes a mix of customer relationship management market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the Germany customer relationship management market , including forecasts for subscribers. This country databook contains high-level insights into Germany customer relationship management market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Germany customer relationship management market size, by application, 2018-2030 (US$M)
Germany Customer Relationship Management Market Outlook Share, 2023 & 2030 (US$M)
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