North America Customer Intelligence Platform Market Size & Outlook

The customer intelligence platform market in North America is expected to reach a projected revenue of US$ 4,422.3 million by 2030. A compound annual growth rate of 26.9% is expected of North America customer intelligence platform market from 2025 to 2030.
Revenue, 2024 (US$M)
$1,099.4
Forecast, 2030 (US$M)
$4,422.3
CAGR, 2025 - 2030
26.9%
Report Coverage
North America

North America customer intelligence platform market, 2018-2030 (US$M)

North

North America customer intelligence platform market highlights

  • The North America customer intelligence platform market generated a revenue of USD 905.4 million in 2023.
  • The market is expected to grow at a CAGR of 25.9% from 2024 to 2030.
  • In terms of segment, platform was the largest revenue generating component in 2023.
  • Platform is the most lucrative component segment registering the fastest growth during the forecast period.


North America data book summary

Market revenue in 2023USD 905.4 million
Market revenue in 2030USD 4,530.6 million
Growth rate25.9% (CAGR from 2023 to 2030)
Largest segmentPlatform
Fastest growing segmentPlatform
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPlatform
Key market players worldwideAlphabet Inc Class A, Microsoft Corp, Adobe Inc, Informatica Inc, SAP SE, SAS, Teradata Corp, Oracle Corp, Salesforce Inc, International Business Machines Corp, The Interpublic Group of Companies Inc, iManage, Proxima


Other key industry trends

  • In terms of revenue, North America region accounted for 36.0% of the global customer intelligence platform market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 3,729.5 million by 2030.

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Customer Intelligence Platform Market Scope

Customer intelligence platform market segmentation & scope
Platform
Services
Web
Social Media
Smartphone
Email
Store
Call Centre
Others
Customer Data Collection and Management
Customer Segmentation and Targeting
Customer Experience Management
Customer Behaviour Analytics
Omnichannel Marketing
Personalized Recommendation
Others
On-premise
Cloud
SMEs
Large Enterprises
Banking, Financial Services, and Insurance (BFSI)
Retail and e-commerce
Government and Defence
Healthcare and Life Sciences
Media and Entertainment
Travel and Hospitality
Others
Countries
U.S.
Canada
Mexico
UK
Germany
France
Italy
Spain
China
India
Japan
Australia
South Korea
Brazil
UAE
Saudi Arabia
South Africa

Customer Intelligence Platform Market Companies

Name Profile # Employees HQ Website

North America customer intelligence platform market size, by country, 2018-2030 (US$M)

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