Australia Customer Experience Management Market Size & Outlook

The customer experience management market in Australia is expected to reach a projected revenue of US$ 713.5 million by 2030. A compound annual growth rate of 16.9% is expected of Australia customer experience management market from 2024 to 2030.
Revenue, 2023 (US$M)
$239.2
Forecast, 2030 (US$M)
$713.5
CAGR, 2024 - 2030
16.9%
Report Coverage
Australia

Australia customer experience management market highlights

  • The Australia customer experience management market generated a revenue of USD 239.2 million in 2023 and is expected to reach USD 713.5 million by 2030.
  • The Australia market is expected to grow at a CAGR of 16.9% from 2024 to 2030.
  • In terms of segment, text analytics was the largest revenue generating analytical tools in 2023.
  • Web Analytics & Content Management is the most lucrative analytical tools segment registering the fastest growth during the forecast period.


Customer experience management market data book summary

Market revenue in 2023USD 239.2 million
Market revenue in 2030USD 713.5 million
Growth rate16.9% (CAGR from 2023 to 2030)
Largest segmentText analytics
Fastest growing segmentWeb Analytics & Content Management
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEFM Software, Speech Analytics, Text Analytics, Web Analytics & Content Management
Key market players worldwideAdobe Inc, Avaya, Freshworks Inc Ordinary Shares Class A, International Business Machines Corp, Open Text Corp, Oracle Corp, SAP SE, Verint Systems Inc


Other key industry trends

  • In terms of revenue, Australia accounted for 2.0% of the global customer experience management market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China customer experience management market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 1,709.6 million by 2030.

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Customer Experience Management Market Scope

Customer experience management market segmentation & scope
Retail & E-commerce
Media & Entertainment
Government
Automotive
Discrete Manufacturing
Government & Education
Others
Solution
Web Self-service
Mobile Self-service
Intelligent Virtual Assistants
Social Media & Community Self-service
Email Management
IVR & ITR
Campaign Management
Email Marketing
Inbound Marketing
Mobile Applications
Lead Management
Reporting & Analytics
Social Media Marketing
Others
Component
Platform
Services
Application
Business-to-Consumer
Business-to-Business
Lead Management
Sales Forecasting
Order & Invoices Management
Opportunity Management
Others

Customer Experience Management Market Companies

Name Profile # Employees HQ Website

Australia customer experience management market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to customer experience management market will help companies and investors design strategic landscapes.


Text analytics was the largest segment with a revenue share of 39.97% in 2023. Horizon Databook has segmented the Australia customer experience management market based on efm software, speech analytics, text analytics, web analytics & content management covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Australia customer experience management market databook

  • Our clientele includes a mix of customer experience management market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Australia customer experience management market , including forecasts for subscribers. This country databook contains high-level insights into Australia customer experience management market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Australia customer experience management market size, by analytical tools, 2018-2030 (US$M)

Australia Customer Experience Management Market Outlook Share, 2023 & 2030 (US$M)

Australia customer experience management market size, by analytical tools, 2018-2030 (US$M)

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