Global Customer Experience Management Market Size & Outlook

The customer experience management industry worldwide is expected to reach a projected revenue of US$ 32,868.9 million by 2030. A compound annual growth rate of 15.4% is expected of the worldwide customer experience management industry from 2024 to 2030.
Revenue, 2023 (US$M)
$12,038.4
Forecast, 2030 (US$M)
$32,868.9
CAGR, 2024 - 2030
15.4%
Report Coverage
Worldwide

Global customer experience management market highlights

  • The global customer experience management market generated a revenue of USD 12,038.4 million in 2023 and is expected to reach USD 32,868.9 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 15.4% by 2030.
  • In terms of segment, text analytics accounted for a revenue of USD 4,870.7 million in 2023.
  • Speech Analytics is the most lucrative analytical tools segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2023.
  • Country-wise, U.S. is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 12,038.4 million
Market revenue in 2030USD 32,868.9 million
Growth rate15.4% (CAGR from 2023 to 2030)
Largest segmentText analytics
Fastest growing segmentSpeech Analytics
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEFM Software, Speech Analytics, Text Analytics, Web Analytics & Content Management

Other key industry trends

  • In terms of revenue, the North America accounted for 43.2% of the global customer experience management market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 9,085.2 million by 2030.

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Customer Experience Management Market Scope

Customer experience management market segmentation & scope
Retail & E-commerce
Media & Entertainment
Government
Automotive
Discrete Manufacturing
Government & Education
Others
Solution
Web Self-service
Mobile Self-service
Intelligent Virtual Assistants
Social Media & Community Self-service
Email Management
IVR & ITR
Campaign Management
Email Marketing
Inbound Marketing
Mobile Applications
Lead Management
Reporting & Analytics
Social Media Marketing
Others
Component
Platform
Services
Application
Business-to-Consumer
Business-to-Business
Lead Management
Sales Forecasting
Order & Invoices Management
Opportunity Management
Others

Customer Experience Management Market Companies

Name Profile # Employees HQ Website

Global customer experience management market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to customer experience management market will help companies and investors design strategic landscapes.


Text analytics was the largest segment with a revenue share of 40.46% in 2023. Horizon Databook has segmented the Global customer experience management market based on efm software, speech analytics, text analytics, web analytics & content management covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Customer Experience Management Analytical Tools Outlook (Revenue, USD Million, 2018-2030)
    • EFM Software
    • Speech Analytics
    • Text Analytics
    • Web Analytics & Content Management
    • Others
  • Global Customer Experience Management Touch Point Type Outlook (Revenue, USD Million, 2018-2030)
    • Stores/Branches
    • Call Centers
    • Social Media Platform
    • Email
    • Mobile
    • Web Services
    • Others
  • Global Customer Experience Management Deployment Outlook (Revenue, USD Million, 2018-2030)
    • Cloud
    • On-premise
  • Global Customer Experience Management Enterprise Size Outlook (Revenue, USD Million, 2018-2030)
    • Large Enterprise
    • SMEs
  • Global Customer Experience Management End Use Outlook (Revenue, USD Million, 2018-2030)
    • BFSI
    • Retail
    • Healthcare
    • IT & Telecom
    • Manufacturing
    • Government, Energy & Utilities
    • Retail & E-commerce
    • Media & Entertainment
    • Government
    • Automotive
    • Discrete Manufacturing
    • Government & Education
    • Others
  • Global Customer Experience Management Solution Outlook (Revenue, USD Million, 2018-2030)
    • Web Self-service
    • Mobile Self-service
    • Intelligent Virtual Assistants
    • Social Media & Community Self-service
    • Email Management
    • IVR & ITR
    • Campaign Management
    • Email Marketing
    • Inbound Marketing
    • Mobile Applications
    • Lead Management
    • Reporting & Analytics
    • Social Media Marketing
    • Others
  • Global Customer Experience Management Component Outlook (Revenue, USD Million, 2018-2030)
    • Platform
    • Services
  • Global Customer Experience Management Application Outlook (Revenue, USD Million, 2018-2030)
    • Business-to-Consumer
    • Business-to-Business
    • Lead Management
    • Sales Forecasting
    • Order & Invoices Management
    • Opportunity Management
    • Others

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Target buyers of Global customer experience management market databook

  • Our clientele includes a mix of customer experience management market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global customer experience management market , including forecasts for subscribers. This global databook contains high-level insights into Global customer experience management market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global customer experience management market size, by regions, 2018-2030 (US$M)

Top 10 countries: Customer experience management market size, 2023 (US$M)

Global customer experience management market share, by analytical tools, 2023 & 2030 (%, US$M)

Customer experience management market: Opportunity assessment by country

Global customer experience management market, by region, 2023 (US$M)

Global customer experience management market size, by regions, 2018-2030 (US$M)

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