Global Customer Analytics Market Size & Outlook, 2023-2030
The customer analytics industry worldwide is expected to reach a projected revenue of US$ 48,630.3 million by 2030. A compound annual growth rate of 18.8% is expected of the worldwide customer analytics industry from 2024 to 2030.
Revenue, 2023 (US$M)
$14,571.5
Forecast, 2030 (US$M)
$48,630.3
CAGR, 2024 - 2030
18.8%
Report Coverage
Worldwide
Global customer analytics market, 2018-2030 (US$M)
Global customer analytics market highlights
- The global customer analytics market generated a revenue of USD 14,571.5 million in 2023 and is expected to reach USD 48,630.3 million by 2030.
- The market is expected to grow at a CAGR (2024 - 2030) of 18.8% by 2030.
- In terms of segment, solution accounted for a revenue of USD 14,571.5 million in 2023.
- Solution is the most lucrative component segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2023.
Global data book summary
| Market revenue in 2023 | USD 14,571.5 million |
| Market revenue in 2030 | USD 48,630.3 million |
| Growth rate | 18.8% (CAGR from 2023 to 2030) |
| Largest segment | Solution |
| Fastest growing segment | Solution |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Solution |
Other key industry trends
- In terms of revenue, the North America accounted for 36.0% of the global customer analytics market in 2023.
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Customer Analytics Market Scope
Customer analytics market segmentation & scope
Web analytical tools
Dashboard and reporting tools
Voice of customer (VOC)
ETL (extract, transform, and load)
Analytical modules/tools
Services
System integration & deployment
Training & consulting
Support & maintenance
Data Source
Web
Social Media
Smartphone
Email
Store
Call Centre
Other Data Source
Application
Brand Management
Campaign Management
Churn Management
Customer Behavioral Analysis
Product Management
Other Application
Deployment
On-premise
Cloud-based
Enterprise Size
SMEs
Large Enterprises
End Use
Banking, Financial Services, and Insurance (BFSI)
Retail and e-commerce
Telecommunications and IT
Manufacturing
Transportation and Logistics
Government and Defence
Healthcare and Life Sciences
Media and Entertainment
Travel and Hospitality
Other End-Use
Countries
U.S.
Canada
Mexico
UK
Germany
France
Japan
China
India
Australia
South Korea
Brazil
South Africa
Saudi Arabia
UAE
Customer Analytics Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
Global customer analytics market size, by regions, 2018-2030 (US$M)
Related industry reports
Related regional statistics
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