Global Custom T-shirt Printing Market Size & Outlook
Global custom t-shirt printing market, 2017-2030 (US$M)
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Global custom t-shirt printing market highlights
- The global custom t-shirt printing market generated a revenue of USD 4,714.3 million in 2023 and is expected to reach USD 9,819.3 million by 2030.
- The market is expected to grow at a CAGR (2024 - 2030) of 11.1% by 2030.
- In terms of segment, screen printing accounted for a revenue of USD 2,662.9 million in 2023.
- Digital Printing is the most lucrative printing technique segment registering the fastest growth during the forecast period.
- In terms of region, Asia Pacific was the largest revenue generating market in 2023.
- Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.
Global data book summary
| Market revenue in 2023 | USD 4,714.3 million |
| Market revenue in 2030 | USD 9,819.3 million |
| Growth rate | 11.1% (CAGR from 2023 to 2030) |
| Largest segment | Screen printing |
| Fastest growing segment | Digital Printing |
| Historical data covered | 2017 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Screen Printing, Digital Printing, Plot Printing |
Other key industry trends
- In terms of revenue, the North America accounted for 20.6% of the global custom t-shirt printing market in 2023.
- By country, the China is projected to lead the global market in terms of revenue in 2030.
- By country, Canada is the fastest growing regional market and is projected to reach USD 210.1 million by 2030.
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Custom T-shirt Printing Market Scope
Custom T-shirt Printing Market Companies
| Name | Profile | # Employees | HQ | Website |
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Global custom t-shirt printing market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to custom t-shirt printing market will help companies and investors design strategic landscapes.
Screen printing was the largest segment with a revenue share of 56.49% in 2023. Horizon Databook has segmented the Global custom t-shirt printing market based on screen printing, digital printing, plot printing covering the revenue growth of each sub-segment from 2017 to 2030.
Custom designed t-shirts are increasingly being used by companies as a modern branding strategy to increase brand visibility. Companies from various industries, such as media & entertainment, IT, industrial, automotive, among others, are increasingly using customized t-shirts with their logos printed on it.
The custom printed t-shirts are provided to various people, including company employees, supply chain stakeholders, event attendees, and customers. For instance, employees from food and courier delivery companies, such as Amazon, Door Dash, and Uber Eats carry custom t-shirts.
Various small-scale companies and start-ups have also started to adopt this strategy to promote their brands on the go. Companies are also using custom made t-shirts as an off-the-clock advertising tool. This advertising strategy has been observed to involve less investment as compared to other forms of advertising such as billboards, digital signage, or T.V. Therefore, companies are providing customized t-shirts in order to increase their brand identity.
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Our clientele includes a mix of custom t-shirt printing market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global custom t-shirt printing market , including forecasts for subscribers. This global databook contains high-level insights into Global custom t-shirt printing market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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Global custom t-shirt printing market size, by regions, 2017-2030 (US$M)
Top 10 countries: Custom t-shirt printing market size, 2023 (US$M)
Global custom t-shirt printing market share, by printing technique, 2023 & 2030 (%, US$M)
Custom t-shirt printing market: Opportunity assessment by country
Global custom t-shirt printing market, by region, 2023 (US$M)
| Printing Technique | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | CAGR |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | 582.7 | 632.6 | 687.7 | 746.4 | 812.8 | 887.4 | 971.9 | 1,068.0 | 1,177.8 | 1,304.1 | 1,450.4 | 1,620.6 | 1,820.3 | 2,055.8 | 11.3% |
| Europe | 781.9 | 839.9 | 903.4 | 970.2 | 1,045.2 | 1,129.3 | 1,223.8 | 1,330.5 | 1,451.8 | 1,590.5 | 1,750.2 | 1,933.0 | 2,147.5 | 2,398.4 | 10.1% |
| Asia Pacific | 1,040.6 | 1,140.5 | 1,251.6 | 1,371.3 | 1,507.6 | 1,661.9 | 1,837.5 | 2,038.5 | 2,269.6 | 2,537.1 | 2,848.6 | 3,207.3 | 3,634.4 | 4,140.0 | 12.3% |
| Latin America | 255.5 | 271.8 | 289.6 | 308.0 | 328.7 | 351.6 | 377.4 | 406.4 | 439.3 | 476.7 | 519.5 | 565.9 | 621.7 | 686.1 | 8.9% |
| MEA | 203.6 | 217.9 | 233.1 | 248.6 | 265.5 | 283.8 | 303.7 | 325.5 | 349.3 | 375.5 | 404.4 | 448.2 | 489.7 | 539.0 | 8.5% |
| Overall | 2,864.3 | 3,102.7 | 3,365.4 | 3,644.5 | 3,959.8 | 4,314.0 | 4,714.3 | 5,168.9 | 5,687.8 | 6,283.9 | 6,973.1 | 7,775.0 | 8,713.6 | 9,819.3 | 11.1% |
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