Japan Car Rental Market Size & Outlook, 2023-2030
Japan car rental market, 2018-2030 (US$M)
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Japan car rental market highlights
- The Japan car rental market generated a revenue of USD 6,058.1 million in 2023 and is expected to reach USD 13,498.8 million by 2030.
- The Japan market is expected to grow at a CAGR of 12.1% from 2024 to 2030.
- In terms of segment, economy cars was the largest revenue generating vehicle type in 2023.
- Economy cars is the most lucrative vehicle type segment registering the fastest growth during the forecast period.
Car rental market data book summary
| Market revenue in 2023 | USD 6,058.1 million |
| Market revenue in 2030 | USD 13,498.8 million |
| Growth rate | 12.1% (CAGR from 2023 to 2030) |
| Largest segment | Economy cars |
| Fastest growing segment | Economy cars |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Luxury cars, Executive cars, Economy cars, SUVs, MUVs |
| Key market players worldwide | Avis Budget Group Inc, Carzonrent India Pvt. Ltd., Eco Rent A Car, Eurazeo SE, Localiza Rent A Car SA ADR, Hertz Global Holdings Inc Ordinary Shares (New), Sixt SE, AVR Van Rental, Enterprise Holdings |
Other key industry trends
- In terms of revenue, Japan accounted for 4.6% of the global car rental market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China car rental market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 13,182.0 million by 2030.
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Car Rental Market Scope
Car Rental Market Companies
| Name | Profile | # Employees | HQ | Website |
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Japan car rental market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to car rental market will help companies and investors design strategic landscapes.
Economy cars was the largest segment with a revenue share of 28.51% in 2023. Horizon Databook has segmented the Japan car rental market based on luxury cars, executive cars, economy cars, suvs, muvs covering the revenue growth of each sub-segment from 2018 to 2030.
The regional growth is attributed to the increasing popularity of the travel industry among foreign tourists which has resulted in an increase in demand for automobile rental services in the country.
Tourists frequently prefer the ease and flexibility of rental automobiles, which allow them to explore the country at their own leisure and reach outlying spots that may not be easily accessible via public transportation.
As a result, automobile rental companies have seen increased bookings and revenue from the tourism sector. Furthermore, technological improvements and the proliferation of mobile applications and internet platforms have made it easier for customers to look for, book, and manage their rental cars.
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Our clientele includes a mix of car rental market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Japan car rental market , including forecasts for subscribers. This country databook contains high-level insights into Japan car rental market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Japan car rental market size, by vehicle type, 2018-2030 (US$M)
Japan Car Rental Market Outlook Share, 2023 & 2030 (US$M)
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