Market revenue in 2021 | USD 9,265.2 million |
Market revenue in 2030 | USD 53,662.1 million |
Growth rate | 21.6% (CAGR from 2021 to 2030) |
Largest segment | Hard seltzers |
Fastest growing segment | Hard Seltzers |
Historical data covered | 2017 - 2020 |
Base year for estimation | 2021 |
Forecast period covered | 2022 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Wine, RTD Cocktails, Hard Seltzers |
Key market players worldwide | Bacardi, Diageo PLC, Brown-Forman Corp Class A, Anheuser-Busch InBev SA/NV, Treasury Wine Estates Ltd, Asahi Group Holdings Ltd, Pernod Ricard SA, E & J Gallo Winery, Constellation Brands Inc Class A, Sula Vineyards, Union Wine, Integrated Beverage Group, Kona Brewing Company, Suntory Holdings |
Hard seltzers was the largest segment with a revenue share of 95.23% in 2021. Horizon Databook has segmented the North America canned alcoholic beverages market based on wine, rtd cocktails, hard seltzers covering the revenue growth of each sub-segment from 2017 to 2030.
Growing per capita expenditure on alcohol, along with the rising availability of alcoholic beverages in attractive packaging styles, is expected to drive the canned alcoholic beverages market in North America. Consumers with a greater spending capacity and a more sophisticated taste when it comes to beverage choices are driving the demand for premium-class canned alcoholic beverages.
The increasing demand for beverages with low alcohol content due to rising health concerns is expected to drive the RTD cocktails market. Furthermore, premiumization of the product, coupled with the introduction of different flavors, is expected to drive the segment growth.
The fortified wine segment expected to witness strong growth over the forecast period, credited to the increasing spending capacity of consumers in North America and their preference for higher-value products.
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