Global Canned Alcoholic Beverages Market Size & Outlook

The canned alcoholic beverages industry worldwide is expected to reach a projected revenue of US$ 59,372.0 million by 2030. A compound annual growth rate of 21.9% is expected of the worldwide canned alcoholic beverages industry from 2022 to 2030.
Revenue, 2021 (US$M)
$10,012.7
Forecast, 2030 (US$M)
$59,372.0
CAGR, 2022 - 2030
21.9%
Report Coverage
Worldwide

Global canned alcoholic beverages market highlights

  • The global canned alcoholic beverages market generated a revenue of USD 10,012.7 million in 2021 and is expected to reach USD 59,372.0 million by 2030.
  • The market is expected to grow at a CAGR (2022 - 2030) of 21.9% by 2030.
  • In terms of segment, hard seltzers accounted for a revenue of USD 8,908.7 million in 2021.
  • Hard Seltzers is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2021.
  • Country-wise, South Africa is expected to register the highest CAGR from 2022 to 2030.


Global data book summary

Market revenue in 2021USD 10,012.7 million
Market revenue in 2030USD 59,372.0 million
Growth rate21.9% (CAGR from 2021 to 2030)
Largest segmentHard seltzers
Fastest growing segmentHard Seltzers
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationWine, RTD Cocktails, Hard Seltzers


Other key industry trends

  • In terms of revenue, the North America accounted for 92.5% of the global canned alcoholic beverages market in 2021.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, South Africa is the fastest growing regional market and is projected to reach USD 49.4 million by 2030.

Hard seltzers was the largest segment with a revenue share of 88.97% in 2021. Horizon Databook has segmented the Global canned alcoholic beverages market based on wine, rtd cocktails, hard seltzers covering the revenue growth of each sub-segment from 2017 to 2030.


Growing consumer inclination toward ready-to-eat and ready-to-drink products, owing to their busy lifestyles and hectic work schedules, is driving the demand for canned alcoholic beverages. The increasing working population, supported by the growing participation of women in the workforce, is anticipated to drive the market for canned alcoholic beverages.

These beverages also offer opening convenience as they do not need a corkscrew to open or glasses to drink. The individually-sized portions allow consumers to easily finish an entire can in one sitting, unlike bottled alcoholic beverages.

In terms of logistics, canned beverages offer logistical ease as they are substantially lighter than bottles and easier to handle. Glass bottles are also extremely fragile and require delicate handling. However, cans are easy to manage and they reduce the logistics cost.

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Global canned alcoholic beverages market size, by regions, 2017-2030 (US$M)

Top 10 countries: Canned alcoholic beverages market size, 2021 (US$M)

Global canned alcoholic beverages market share, by product, 2021 & 2030 (%, US$M)

Canned alcoholic beverages market: Opportunity assessment by country

Global canned alcoholic beverages market, by region, 2021 (US$M)

Global canned alcoholic beverages market size, by regions, 2017-2030 (US$M)

Product 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 CAGR
North America 526.6 1,056.1 3,141.9 5,914.2 9,265.2 13,727.4 19,089.5 24,737.6 30,874.2 37,040.1 42,641.4 47,013.0 50,913.6 53,662.1 21.6%
Europe 186.1 213.6 236.8 275.4 319.2 384.0 481.8 628.5 837.3 1,122.9 1,471.3 1,835.8 2,208.9 2,529.2 25.9%
Asia Pacific 144.3 168.7 191.2 223.7 269.6 332.7 429.5 576.2 791.4 1,060.4 1,391.6 1,763.3 2,209.0 2,702.8 29.2%
Latin America 63.4 73.8 79.6 88.8 98.3 108.4 121.1 136.4 155.1 177.8 205.8 239.9 281.3 331.7 14.5%
MEA 41.9 49.8 51.7 56.1 60.4 64.6 69.9 76.1 83.5 85.3 96.6 110.3 126.6 146.2 10.3%
Overall 962.3 1,562.0 3,701.2 6,558.2 10,012.7 14,617.1 20,191.9 26,154.8 32,741.4 39,486.5 45,806.6 50,962.1 55,739.4 59,372.0 21.9%

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