Japan Branded Generics Market Size & Outlook, 2021-2030

The branded generics market in Japan is expected to reach a projected revenue of US$ 12,784.9 million by 2030. A compound annual growth rate of 4.7% is expected of Japan branded generics market from 2022 to 2030.
Revenue, 2021 (US$M)
$8,433.7
Forecast, 2030 (US$M)
$12,784.9
CAGR, 2022 - 2030
4.7%
Report Coverage
Japan

Japan branded generics market highlights

  • The Japan branded generics market generated a revenue of USD 8.4 billion in 2021 and is expected to reach USD 12.8 billion by 2030.
  • The Japan market is expected to grow at a CAGR of 4.7% from 2022 to 2030.
  • In terms of segment, anti-hypertensive was the largest revenue generating drug class in 2021.
  • Hormones is the most lucrative drug class segment registering the fastest growth during the forecast period.


Branded generics market data book summary

Market revenue in 2021USD 8.4 billion
Market revenue in 2030USD 12.8 billion
Growth rate4.7% (CAGR from 2021 to 2030)
Largest segmentAnti-hypertensive
Fastest growing segmentHormones
Historical data2018 - 2020
Base year2021
Forecast period2022 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationAlkylating Agents, Antimetabolites, Hormones, Anti-hypertensive, Lipid Lowering drugs, Anti-depressants, Anti-psychotics, Anti-epileptics
Key market players worldwideTeva Pharmaceutical Industries Ltd, Lupin, Sanofi SA, Sun Pharmaceutical Industries, Dr. Reddy’s Laboratories, GlaxoSmithKline, Pfizer Inc, Apotex Inc., Viatris Inc


Other key industry trends

  • In terms of revenue, Japan accounted for 3.7% of the global branded generics market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China branded generics market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 41.9 billion by 2030.

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Branded Generics Market Companies

Name Profile # Employees HQ Website

Japan branded generics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to branded generics market will help companies and investors design strategic landscapes.


Anti-hypertensive was the largest segment with a revenue share of 15.48% in 2021. Horizon Databook has segmented the Japan branded generics market based on alkylating agents, antimetabolites, hormones, anti-hypertensive, lipid lowering drugs, anti-depressants, anti-psychotics, anti-epileptics covering the revenue growth of each sub-segment from 2018 to 2030.


Japan is one of the largest manufacturers of generic pharmaceuticals, which represents the world’s eighth largest market in terms of value. The growing geriatric population has increased the medical expenditure in the country. 

To reduce the healthcare expenses, a cabinet decision was passed in 2015 with an aim to achieve generic drugs share of around 80% by September 2020. Due to the government efforts for higher use of generics, certain players are expanding their geographical presence and focusing on export of Japanese quality standard products back to their country to gain considerable profit margin.

Moreover, the drug pricing policy of the country is attractive for generic manufacturers, helping them establish their presence in the market. The National Health Insurance System in Japan sets the reimbursement price of generic drugs and biosimilar at 50% or less & 70%, respectively, than the originator drug.

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Horizon Databook provides a detailed overview of country-level data and insights on the Japan branded generics market , including forecasts for subscribers. This country databook contains high-level insights into Japan branded generics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Japan branded generics market size, by drug class, 2018-2030 (US$M)

Japan Branded Generics Market Outlook Share, 2021 & 2030 (US$M)

Japan branded generics market size, by drug class, 2018-2030 (US$M)

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