Middle East & Africa Baby Toiletries Market Size & Outlook

The baby toiletries market in Middle East & Africa is expected to reach a projected revenue of US$ 1,603.0 million by 2027. A compound annual growth rate of 5.9% is expected of Middle East & Africa baby toiletries market from 2020 to 2027.
Revenue, 2019 (US$M)
$1,015.7
Forecast, 2027 (US$M)
$1,603.0
CAGR, 2020 - 2027
5.9%
Report Coverage
Middle East & Africa

MEA baby toiletries market highlights

  • The MEA baby toiletries market generated a revenue of USD 1,015.7 million in 2019.
  • The market is expected to grow at a CAGR of 5.9% from 2020 to 2027.
  • In terms of segment, diapers was the largest revenue generating product in 2019.
  • Skin Care Products is the most lucrative product segment registering the fastest growth during the forecast period.


MEA data book summary

Market revenue in 2019USD 1,015.7 million
Market revenue in 2027USD 1,603.0 million
Growth rate5.9% (CAGR from 2019 to 2027)
Largest segmentDiapers
Fastest growing segmentSkin Care Products
Historical data covered2016 - 2018
Base year for estimation2019
Forecast period covered2020 - 2027
Quantitative unitsRevenue in USD million
Market segmentationSkin Care Products, Diapers, Hair Care Products, Wipes, Bathing Products
Key market players worldwideJohnson & Johnson, Kimberly-Clark Corp, Procter & Gamble Co, Hengan International Group Co Ltd, Beiersdorf AG, Unilever PLC, Reckitt Benckiser Group PLC, Dabur India, Avon Healthcare Limited, Himalaya Wellness


Other key industry trends

  • In terms of revenue, MEA region accounted for 4.7% of the global baby toiletries market in 2019.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2027.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 9,023.6 million by 2027.

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Baby Toiletries Market Companies

Name Profile # Employees HQ Website

Middle East & Africa baby toiletries market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to baby toiletries market will help companies and investors design strategic landscapes.


Diapers was the largest segment with a revenue share of 29.32% in 2019. Horizon Databook has segmented the Middle East & Africa baby toiletries market based on skin care products, diapers, hair care products, wipes, bathing products covering the revenue growth of each sub-segment from 2016 to 2027.


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Target buyers of Middle East & Africa baby toiletries market databook

  • Our clientele includes a mix of baby toiletries market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa baby toiletries market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa baby toiletries market from 2016 to 2027, including revenue numbers, major trends, and company profiles.

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Middle East & Africa Baby Toiletries Market Outlook Share, 2019 & 2027 (US$M)

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