Global Baby Toiletries Market Size & Outlook, 2019-2027

The baby toiletries industry worldwide is expected to reach a projected revenue of US$ 35,386.4 million by 2027. A compound annual growth rate of 6.4% is expected of the worldwide baby toiletries industry from 2020 to 2027.
Revenue, 2019 (US$M)
$21,619.4
Forecast, 2027 (US$M)
$35,386.4
CAGR, 2020 - 2027
6.4%
Report Coverage
Worldwide

Global baby toiletries market highlights

  • The global baby toiletries market generated a revenue of USD 21,619.4 million in 2019 and is expected to reach USD 35,386.4 million by 2027.
  • The market is expected to grow at a CAGR (2020 - 2027) of 6.4% by 2027.
  • In terms of segment, diapers accounted for a revenue of USD 6,343.0 million in 2019.
  • Skin Care Products is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2019.
  • Country-wise, U.S. is expected to register the highest CAGR from 2020 to 2027.

Global data book summary

Market revenue in 2019USD 21,619.4 million
Market revenue in 2027USD 35,386.4 million
Growth rate6.4% (CAGR from 2019 to 2027)
Largest segmentDiapers
Fastest growing segmentSkin Care Products
Historical data covered2016 - 2018
Base year for estimation2019
Forecast period covered2020 - 2027
Quantitative unitsRevenue in USD million
Market segmentationSkin Care Products, Diapers, Hair Care Products, Wipes, Bathing Products

Other key industry trends

  • In terms of revenue, the North America accounted for 34.6% of the global baby toiletries market in 2019.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2027.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 9,699.7 million by 2027.

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Baby Toiletries Market Companies

Name Profile # Employees HQ Website

Global baby toiletries market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to baby toiletries market will help companies and investors design strategic landscapes.


Diapers was the largest segment with a revenue share of 29.34% in 2019. Horizon Databook has segmented the Global baby toiletries market based on skin care products, diapers, hair care products, wipes, bathing products covering the revenue growth of each sub-segment from 2016 to 2027.


  • Global Baby Toiletries Product Outlook (Revenue, USD Million, 2016-2027)
    • Skin Care Products
    • Diapers
    • Hair Care Products
    • Wipes
    • Bathing Products
    • Others
  • Global Baby Toiletries Distribution Channel Outlook (Revenue, USD Million, 2016-2027)
    • Hypermarkets
    • Chemist and Pharmacy Stores
    • E-commerce
    • Others

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Target buyers of Global baby toiletries market databook

  • Our clientele includes a mix of baby toiletries market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Horizon Databook provides a detailed overview of global-level data and insights on the Global baby toiletries market , including forecasts for subscribers. This global databook contains high-level insights into Global baby toiletries market from 2016 to 2027, including revenue numbers, major trends, and company profiles.

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Global baby toiletries market size, by regions, 2016-2027 (US$M)

Top 10 countries: Baby toiletries market size, 2019 (US$M)

Global baby toiletries market share, by product, 2019 & 2027 (%, US$M)

Baby toiletries market: Opportunity assessment by country

Global baby toiletries market, by region, 2019 (US$M)

Global baby toiletries market size, by regions, 2016-2027 (US$M)

Product 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 CAGR
North America 6,413.0 6,743.7 7,100.0 7,490.7 7,907.3 8,360.2 8,850.7 9,382.2 9,958.6 10,584.3 11,264.1 12,003.1 6.1%
Europe 5,368.5 5,663.3 5,981.6 6,331.0 6,704.7 7,111.5 7,553.0 8,032.5 8,553.7 9,120.6 9,738.0 10,410.7 6.4%
Asia Pacific 4,470.8 4,733.9 5,018.6 5,331.4 5,666.7 6,032.6 6,430.4 6,863.4 7,335.1 7,849.4 8,410.6 9,023.6 6.8%
Latin America 1,237.8 1,303.0 1,373.4 1,450.7 1,533.1 1,622.8 1,719.9 1,825.3 1,939.7 2,064.0 2,199.1 2,346.1 6.2%
MEA 874.3 917.7 964.5 1,015.7 1,070.2 1,129.4 1,193.4 1,262.7 1,337.7 1,419.0 1,507.2 1,603.0 5.9%
Overall 18,364.4 19,361.6 20,438.1 21,619.4 22,882.0 24,256.5 25,747.5 27,366.1 29,124.8 31,037.3 33,118.9 35,386.4 6.4%

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