Brazil Augmented Reality Market Size & Outlook, 2025-2030

The augmented reality market in Brazil is expected to reach a projected revenue of US$ 7,602.0 million by 2030. A compound annual growth rate of 39.8% is expected of Brazil augmented reality market from 2025 to 2030.
Revenue, 2024 (US$M)
$973.8
Forecast, 2030 (US$M)
$7,602.0
CAGR, 2025 - 2030
39.8%
Report Coverage
Brazil

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Brazil augmented reality market, 2018-2030 (US$M)

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Brazil augmented reality market highlights

  • The Brazil augmented reality market generated a revenue of USD 973.8 million in 2024 and is expected to reach USD 7,602.0 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 39.8% from 2025 to 2030.
  • In terms of segment, hardware was the largest revenue generating component in 2024.
  • Hardware is the most lucrative component segment registering the fastest growth during the forecast period.


Augmented reality market data book summary

Market revenue in 2024USD 973.8 million
Market revenue in 2030USD 7,602.0 million
Growth rate39.8% (CAGR from 2025 to 2030)
Largest segmentHardware
Fastest growing segmentHardware
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationHardware, Software


Other key industry trends

  • In terms of revenue, Brazil accounted for 1.2% of the global augmented reality market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil augmented reality market is projected to lead the regional market in terms of revenue in 2030.
  • Brazil is the fastest growing regional market in Latin America and is projected to reach USD 7,602.0 million by 2030.

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Augmented Reality Market Companies

Name Profile # Employees HQ Website
Magic Leap, Inc. View profile - - -
Apple, Inc. View profile - - -
Sony Corporation View profile - - -
Google LLC View profile - - -
PTC Inc View profile 7231 121 Seaport Boulevard, Boston, MA, United States, 02210 https://www.ptc.com
Zappar View profile 51-100 London, England, United Kingdom, Europe http://www.zappar.com
Blippar View profile 101-250 London, England, United Kingdom, Europe http://www.blippar.com
TeamViewer SE Bearer Shares View profile 1461 Bahnhofsplatz 2, Goppingen, BW, Germany, 73033 https://www.teamviewer.com
Wikitude View profile 11-50 Salzburg, Salzburg, Austria, Europe http://www.wikitude.com
Vuzix Corp View profile 94 25 Hendrix Road, Suite A, West Henrietta, NY, United States, 14586 https://www.vuzix.com
Snap Inc Class A View profile 5289 3000 31st Street, Santa Monica, CA, United States, 90405 https://www.snap.com
Meta Platforms Inc Class A View profile 69329 1 Meta Way, Menlo Park, CA, United States, 94025 https://about.meta.com
Lenovo Group Ltd View profile 71090 979 King's Road, 23rd Floor, Lincoln House, Taikoo Place, Hong Kong, Hong Kong https://www.lenovo.com
Xiaomi Corp Class B View profile 33627 Anningzhuang Road, Xiaomi Campus, Haidian District, Beijing, China, People's Republic of https://www.mi.com

Brazil augmented reality market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to augmented reality market will help companies and investors design strategic landscapes.


Hardware was the largest segment with a revenue share of 83.62% in 2024. Horizon Databook has segmented the Brazil augmented reality market based on hardware, software covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Brazil augmented reality market databook

  • Our clientele includes a mix of augmented reality market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Brazil augmented reality market , including forecasts for subscribers. This country databook contains high-level insights into Brazil augmented reality market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Brazil Component - Augmented Reality Market size, 2024 - 2030 (US$M)

Brazil Augmented Reality Market Outlook Share, 2024 & 2030 (US$M)

Brazil Component - Augmented Reality Market size, 2024 - 2030 (US$M)

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