Global Analytics As A Service Market Size & Outlook

The analytics as a service industry worldwide is expected to reach a projected revenue of US$ 29,677.9 million by 2027. A compound annual growth rate of 25.9% is expected of the worldwide analytics as a service industry from 2021 to 2027.
Revenue, 2020 (US$M)
$5,930.4
Forecast, 2027 (US$M)
$29,677.9
CAGR, 2021 - 2027
25.9%
Report Coverage
Worldwide

Global analytics as a service market highlights

  • The global analytics as a service market generated a revenue of USD 5,930.4 million in 2020 and is expected to reach USD 29,677.9 million by 2027.
  • The market is expected to grow at a CAGR (2021 - 2027) of 25.9% by 2027.
  • In terms of segment, descriptive analytics accounted for a revenue of USD 2,096.2 million in 2020.
  • Prescriptive Analytics is the most lucrative type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2020.
  • Country-wise, U.S. is expected to register the highest CAGR from 2021 to 2027.

Global data book summary

Market revenue in 2020USD 5,930.4 million
Market revenue in 2027USD 29,677.9 million
Growth rate25.9% (CAGR from 2020 to 2027)
Largest segmentDescriptive analytics
Fastest growing segmentPrescriptive Analytics
Historical data covered2018 - 2019
Base year for estimation2020
Forecast period covered2021 - 2027
Quantitative unitsRevenue in USD million
Market segmentationPredictive Analytics, Prescriptive Analytics, Diagnostic Analytics, Descriptive Analytics

Other key industry trends

  • In terms of revenue, the North America accounted for 44.1% of the global analytics as a service market in 2020.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2027.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 9,241.3 million by 2027.

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Analytics as a Service Market Companies

Name Profile # Employees HQ Website

Global analytics as a service market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to analytics as a service market will help companies and investors design strategic landscapes.


Descriptive analytics was the largest segment with a revenue share of 35.35% in 2020. Horizon Databook has segmented the Global analytics as a service market based on predictive analytics, prescriptive analytics, diagnostic analytics, descriptive analytics covering the revenue growth of each sub-segment from 2018 to 2027.


  • Global Analytics as a Service Type Outlook (Revenue, USD Million, 2018-2027)
    • Predictive Analytics
    • Prescriptive Analytics
    • Diagnostic Analytics
    • Descriptive Analytics
  • Global Analytics as a Service Enterprise Size Outlook (Revenue, USD Million, 2018-2027)
    • Large Enterprise
    • Small & Medium Enterprise (SME)
  • Global Analytics as a Service End Use Outlook (Revenue, USD Million, 2018-2027)
    • BFSI
    • Retail
    • Government
    • IT & Telecom
    • Healthcare
    • Manufacturing
    • Others

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Target buyers of Global analytics as a service market databook

  • Our clientele includes a mix of analytics as a service market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global analytics as a service market, including forecasts for subscribers. This global databook contains high-level insights into Global analytics as a service market from 2018 to 2027, including revenue numbers, major trends, and company profiles.

Partial client list

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Global analytics as a service market size, by regions, 2018-2027 (US$M)

Top 10 countries: Analytics as a service market size, 2020 (US$M)

Global analytics as a service market share, by type, 2020 & 2027 (%, US$M)

Analytics as a service market: Opportunity assessment by country

Global analytics as a service market, by region, 2020 (US$M)

Global analytics as a service market size, by regions, 2018-2027 (US$M)

Type 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 CAGR
North America 1,777.6 2,214.3 2,613.3 3,101.4 3,715.5 4,513.8 5,585.0 7,067.5 9,182.0 12,290.7 24.8%
Europe 1,151.4 1,451.8 1,734.0 2,083.8 2,527.7 3,109.3 3,895.6 4,991.5 6,566.3 8,899.6 26.3%
Asia Pacific 691.6 884.0 1,070.9 1,302.9 1,600.0 1,992.5 2,527.3 3,278.4 4,366.1 5,990.9 27.9%
Latin America 188.3 238.7 286.7 346.3 422.3 522.2 657.7 847.1 1,120.1 1,526.0 27.0%
MEA 158.1 194.9 225.5 266.5 317.2 381.7 466.5 581.4 741.4 970.6 23.2%
Overall 3,966.9 4,983.6 5,930.4 7,100.8 8,582.6 10,519.5 13,132.1 16,765.9 21,975.9 29,677.9 25.9%

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