Market revenue in 2023 | USD 7,200.7 million |
Market revenue in 2030 | USD 135,723.5 million |
Growth rate | 52.1% (CAGR from 2023 to 2030) |
Largest segment | Credit & debit card transactions |
Fastest growing segment | Credit & Debit Card Transactions |
Historical data covered | 2018 - 2022 |
Base year for estimation | 2023 |
Forecast period covered | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Credit & Debit Card Transactions, Email Receipts, Geo-location (Foot Traffic) Records, Mobile Application Usage, Satellite & Weather Data, Social & Sentiment Data, Web Scraped Data, Web Traffic, Other Data Types |
Credit & debit card transactions was the largest segment with a revenue share of 16.72% in 2023. Horizon Databook has segmented the Global alternative data market based on credit & debit card transactions, email receipts, geo-location (foot traffic) records, mobile application usage, satellite & weather data, social & sentiment data, web scraped data, web traffic, other data types covering the revenue growth of each sub-segment from 2018 to 2030.
Alternative data has been a market disruptor in the hedge fund industry. The benefits are gained by firms that successfully utilize it, improve their existing research, and apply it to their decision-making process, whether algorithmic or human.
The prominent companies in hedge funds have been able to integrate alternative data efficiently into their overall strategy, enabling positive fundraising efforts with potential investors.
Significant, established hedge fund firms view alternative data as core to their process and have the financial capitals to invest in an AI-powered analytics platform and employ data scientists to obtain critical insights from the data.
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