Italy Agritourism Market Size & Outlook, 2024-2030
The agritourism market in Italy is expected to reach a projected revenue of US$ 471.8 million by 2030. A compound annual growth rate of 10.4% is expected of Italy agritourism market from 2025 to 2030.
Revenue, 2024 (US$M)
$259.9
Forecast, 2030 (US$M)
$471.8
CAGR, 2025 - 2030
10.4%
Report Coverage
Italy
Italy agritourism market, 2018-2030 (US$M)
Related Markets
Italy agritourism market highlights
- The Italy agritourism market generated a revenue of USD 259.9 million in 2024 and is expected to reach USD 471.8 million by 2030.
- The Italy market is expected to grow at a CAGR of 10.4% from 2025 to 2030.
- In terms of segment, outdoor recreation was the largest revenue generating activity in 2024.
- Educational Tourism is the most lucrative activity segment registering the fastest growth during the forecast period.
Agritourism market data book summary
| Market revenue in 2024 | USD 259.9 million |
| Market revenue in 2030 | USD 471.8 million |
| Growth rate | 10.4% (CAGR from 2025 to 2030) |
| Largest segment | Outdoor recreation |
| Fastest growing segment | Educational Tourism |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | On-farm Sales, Outdoor Recreation, Entertainment, Educational Tourism, Accommodations |
| Key market players worldwide | Expedia Group Inc, BlackBerry Ltd, Star Destinations, GTI Travel |
Other key industry trends
- In terms of revenue, Italy accounted for 3.2% of the global agritourism market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, Germany agritourism market is projected to lead the regional market in terms of revenue in 2030.
- UK is the fastest growing regional market in Europe and is projected to reach USD 884.5 million by 2030.
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Agritourism Market Scope
Agritourism market segmentation & scope
Agritourism Market Companies
| Name | Profile | # Employees | HQ | Website |
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Italy agritourism market size, by activity, 2018-2030 (US$M)
Italy Agritourism Market Outlook Share, 2024 & 2030 (US$M)
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