Global Influencer Ing Platform Market Size & Outlook
Global influencer marketing platform market, 2018-2030 (US$M)
Related Markets
Global influencer marketing platform market highlights
- The global influencer marketing platform market generated a revenue of USD 13,786.0 million in 2022 and is expected to reach USD 91,970.0 million by 2030.
- The market is expected to grow at a CAGR (2023 - 2030) of 26.8% by 2030.
- In terms of segment, search & discovery accounted for a revenue of USD 4,681.9 million in 2022.
- Influencer Management is the most lucrative application segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2022.
- Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.
Global data book summary
| Market revenue in 2022 | USD 13,786.0 million |
| Market revenue in 2030 | USD 91,970.0 million |
| Growth rate | 26.8% (CAGR from 2022 to 2030) |
| Largest segment | Search & discovery |
| Fastest growing segment | Influencer Management |
| Historical data covered | 2018 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Campaign Management, Search & Discovery, Analytics & Reporting, Influencer Management |
Other key industry trends
- In terms of revenue, the North America accounted for 30.3% of the global influencer marketing platform market in 2022.
- By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
- By country, U.S. is the fastest growing regional market and is projected to reach USD 18,638.4 million by 2030.
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Influencer Marketing Platform Market Scope
Influencer Marketing Platform Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Grapevine Marketing | View profile | - | Norcross, Georgia, United States, North America | https://www.grapevinemarketing.org/ |
| Hypetap | View profile | 11-50 | Melbourne, Victoria, Australia, Oceania | https://www.hypetap.com |
| Webfluential | View profile | 11-50 | Johannesburg, NA - South Africa, South Africa, Africa | http://webfluential.com/ |
| Traackr | View profile | 101-250 | San Francisco, California, United States, North America | http://traackr.com |
| NeoReach | View profile | 11-50 | San Francisco, California, United States, North America | http://neoreach.com |
| Klear | View profile | 11-50 | Haifa, Hefa, Israel, Asia | http://klear.com/ |
| Later (Formerly Mavrck) | View profile | 251-500 | Boston, Massachusetts, United States, North America | http://www.later.com |
| Aspire | View profile | 101-250 | San Francisco, California, United States, North America | http://www.aspire.io |
| Upfluence | View profile | 101-250 | New York, New York, United States, North America | https://upfluence.com |
| Speakr | View profile | 11-50 | Los Angeles, California, United States, North America | http://speakr.com |
Global influencer marketing platform market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to influencer marketing platform market will help companies and investors design strategic landscapes.
Search & discovery was the largest segment with a revenue share of 33.96% in 2024. Horizon Databook has segmented the Global influencer marketing platform market based on campaign management, search & discovery, analytics & reporting, influencer management covering the revenue growth of each sub-segment from 2018 to 2030.
- Global Influencer ing Platform Application Outlook (Revenue, USD Million, 2018-2030)
- Analytics & Reporting
- Campaign Management
- Influencer Management
- Search & Discovery
- Global Influencer ing Platform Organization Size Outlook (Revenue, USD Million, 2018-2030)
- Large Enterprises
- SMEs
- Global Influencer ing Platform End Use Outlook (Revenue, USD Million, 2018-2030)
- Food & Entertainment
- Others
- Sports & Fitness
- Travel & Holiday
- Fashion & Lifestyle
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Target buyers of Global influencer marketing platform market databook
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Our clientele includes a mix of influencer marketing platform market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of global-level data and insights on the Global influencer marketing platform market , including forecasts for subscribers. This global databook contains high-level insights into Global influencer marketing platform market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
Global influencer marketing platform market size, by regions, 2018-2030 (US$M)
Top 10 countries: Influencer marketing platform market size, 2024 (US$M)
Global influencer marketing platform market share, by end use, 2024 & 2030 (%, US$M)
Influencer marketing platform market: Opportunity assessment by country
Global influencer marketing platform market, by region, 2024 (US$M)
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