The global mixed reality headset market size is estimated to reach USD 21.68 billion by 2030, growing at a CAGR of 29.1% from 2023 to 2030, according to a new report by Grand View Research, Inc. The significant growth can be ascribed to a considerable rise in the application of mixed reality headsets across several industry verticals globally. Mixed reality headsets are gaining traction in various enterprise applications as various businesses recognize the potential of this technology for improving efficiency, enhancing productivity, and reducing costs. The increasing demand for virtual meetings, remote collaboration, virtual training, product visualization, and prototyping is expected to drive the growth of the market for mixed reality headsets.
The ongoing expansion of the gaming and entertainment industry has instigated a significant demand for mixed reality headsets as gaming enthusiasts are drawn to more immersive and interactive experiences. The headsets allow them to explore virtual worlds, interact with virtual objects, and engage in multiplayer experiences. Several gaming companies are now focusing on the development of mixed reality games, which will create lucrative opportunities for the market.
In June 2023, renowned AR games developer Niantic, Inc. launched its latest title named Wol. It is an educational mixed-reality experience that takes the users into a virtual world through California’s historic Redwood Forest. Powered by artificial intelligence, the new title aims to provide an educational and immersive experience across various platforms. Although the experience can be accessed on smartphones and tablets, it provides a more enhanced experience on Meta’s mixed-reality headsets, including Meta Quest Pro and Meta Quest 2.
The growth of the market for mixed reality headsets is being further driven by increased content availability. With the increasing demand for mixed-reality headsets, the availability of content and applications is also increasing. Content creators and developers are making hefty investments toward the creation of compelling mixed reality experiences, including educational content, games, simulations, and creative tools.
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In terms of component, the hardware segment held over 72% revenue share in 2022 owing to increasing demand for immersive experiences in various enterprise applications
In terms of operating system, the Android segment held a significant revenue share of 55% in 2022. These mixed reality headsets offer seamless integration with existing Android devices, such as smartphones and tablets
In terms of storage, the >128 GB segment will record a CAGR of over 30.6% from 2023 to 2030 owing to the increasing need for expanded storage spaces to deliver mixed reality experiences with highly immersive content
In terms of charging technology, the wireless segment is expected to witness a substantial growth rate by 2030 due to the greater convenience offered by it
In terms of end-user, the commercial segment captured a sizeable share of over 34% in 2022, due to the increasing adoption of product demonstration, promotion, advertising, and immersive shopping, along with remote collaboration, manufacturing, designing, training, and simulation
In terms of industry, the retail and e-commerce segment is expected to witness a substantial CAGR of approximately 31% during the forecast period owing to increasing product demand due to virtual shopping events and experiences
In terms of resolution, the 4K and above segment is estimated to record a CAGR of over 32% from 2023 to 2030 with increasing advancements in mixed reality requiring displays with higher resolution
In terms of distribution channel, the online segment is estimated to record a significant CAGR with increasing consumer preference due to the availability of a wide range of offerings, affordable price points, attractive offers, discounts, etc., on online channels
In terms of region, North America is expected to grow at a notable CAGR of around 27% over the forecast period owing to the strong presence of various major tech companies that are at the forefront of the development of mixed reality solutions
Grand View Research has segmented the global mixed reality headset market based on component, operating system, storage, charging technology, end-user, industry, resolution, distribution channel, and region:
Mixed Reality Headset Component Outlook (Revenue, USD Million, 2018 - 2030)
Hardware
Headset
Microphone
Sensors
Depth Sensor
G-Sensor
Gyroscope
Proximity Sensor
Others
Display
LED Technology
LCD Technology
Battery
Processor
Camera
Speakers
Others
Controller
Sensor
G-Sensor
Gyroscope
Others
Battery
Others
Accessories
Casing & Covers
Wrist Wearable
Cables
Power Adapter
External Battery
Gloves
Full Body Trackers
Lenses
Strap Belts
Others
Software
Services
Mixed Reality Headset Operating System Outlook (Revenue, USD Million, 2018 - 2030)
Android
Windows
Others (Linux, xrOS)
Mixed Reality Headset Storage Outlook (Revenue, USD Million, 2018 - 2030)
<128 GB
>128 GB
Mixed Reality Headset Charging Technology Outlook (Revenue, USD Million, 2018 - 2030)
Wired
Wireless
Mixed Reality Headset End-user Outlook (Revenue, USD Million, 2018 - 2030)
Commercial
Consumer
Military & Government
Mixed Reality Headset Industry Outlook (Revenue, USD Million, 2018 - 2030)
Education
Gaming
Media & Entertainment
Healthcare
Retail & E-Commerce
IT & Telecom
Energy & Renewables
Oil & Gas
Automotive
Manufacturing
Sports
Others
Mixed Reality Headset Resolution Outlook (Revenue, USD Million, 2018 - 2030)
HD
4K and Above
Mixed Reality Headset Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Online
Offline
Mixed Reality Headset Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
South Korea
Australia
Latin America
Brazil
Mexico
Middle East & Africa
Saudi Arabia
List of Key Players in the Mixed Reality Headset Market
Acer Inc.
Amber Garage (Holokit)
Apple Inc
Asus Tek Computer Inc
Dell Technologies Inc
Hewlett Packard Enterprise
HTC Corporation
Magic Leap, Inc.
Meta Platform Inc
Microsoft Corporation
Occipital Inc.
Pico Technology Co. Ltd.
Samsung Electronics Company Limited
Valve Corporation
Varjo
Vuzix
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