The global edible flakes market size is expected to reach USD 33.59 billion in 2030 and is projected to grow at a CAGR of 6.2% from 2025 to 2030. Rising consumers’ consciousness regarding more healthy and nutritious food in the busy and hectic lifestyle is a key factor fueling the market growth. Moreover, shifting consumers’ dietary preferences in order to follow a healthy lifestyle are anticipated to expand the scope of edible flakes over the forecast period.
Over the past few years, consumption of oats and oatmeal has been significantly increasing as they contain vitamins, iron, soluble fibers, and antioxidants. Moreover, they help in improving the blood sugar levels, lowering the risk of cardiovascular diseases, and reducing weight. These health benefits are opening new avenues for these edible flakes, thus boosting the market growth over the forecast period.
North America emerged as the largest regional market for edible flakes with a share of more than 35.0% in 2019 owing to high consumption of corn flakes across countries, including U.S., Canada, and Mexico. Moreover, consumption of oats has increased in the recent years due to increasing obesity problems in the region. These trends are anticipated to fuel the market growth in the region over the forecast period.
The edible flakes industry is consolidated in nature owing to the presence of strong players with large customer base across the globe. Moreover, major players are adopting various market strategies, including merger and acquisition, for expanding their customer base. For instance, in May 2018, Nestlé S.A. announced a joint venture with General Mills to sell a wide variety of products in India. These market trends are anticipated to boost the demand for edible flakes over the forecast period.
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By product, corn flakes segment dominated the global edible flakes industry with a revenue share of 42.0% in 2024. It is expected to maintain its lead over the forecast period owing to large consumption among working class people around the globe, especially in North America and Europe.
Oat flakes segment is projected to experience the highest CAGR during the forecast period. owing to increasing demand for healthy food among young generation across the globe.
Offline distribution segment dominated the global edible flakes industry with the largest revenue share in 2024 and is expected to maintain its lead in future due to increasing consumer preferences for brick and mortar stores that offer a choice of physical verification while purchasing.
North America dominated the edible flakes industry, with a revenue share of 38.1% in 2024.
Grand View Research has segmented the global edible flakes industry report based on product, distribution channel, and region:
Edible Flakes Product Outlook (Revenue, USD Million, 2018 - 2030)
Corn Flakes
Oat Flakes
Wheat Flakes
Others (Rice, Potato)
Edible Flakes Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Online
Offline
Edible Flakes Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
U.K.
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia
South Korea
Latin America
Brazil
Middle East
UAE
List of Key Players in Edible Flakes Market
Nestlé
WK Kellogg Co
General Mills Inc.
The Quaker Oats Company (PepsiCo Inc.)
Dr. August Oetker KG
Bagrry's
Marico Ltd.
The Brüggen Group
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