Europe Writing Instruments Market Size & Outlook

The writing instruments market in Europe is expected to reach a projected revenue of US$ 4,639.4 million by 2030. A compound annual growth rate of 4.9% is expected of Europe writing instruments market from 2024 to 2030.
Revenue, 2023 (US$M)
$3,325.2
Forecast, 2030 (US$M)
$4,639.4
CAGR, 2024 - 2030
4.9%
Report Coverage
Europe

Europe writing instruments market highlights

  • The Europe writing instruments market generated a revenue of USD 3,325.2 million in 2023.
  • The market is expected to grow at a CAGR of 4.9% from 2024 to 2030.
  • In terms of segment, pen was the largest revenue generating product in 2023.
  • Pen is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, UK is expected to register the highest CAGR from 2024 to 2030.


Europe data book summary

Market revenue in 2023USD 3,325.2 million
Market revenue in 2030USD 4,639.4 million
Growth rate4.9% (CAGR from 2023 to 2030)
Largest segmentPen
Fastest growing segmentPen
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPen, Pencil, Coloring Instruments
Key market players worldwideNewell Brands Inc, Mitsubishi Corp, Pilot Corp, Faber-Castell, Linc Pen & Plastics, Hindustan Pencils, Flair Pens, M&G Stationery, Luxor Group, PLUS Corporation


Other key industry trends

  • In terms of revenue, Europe region accounted for 18.8% of the global writing instruments market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • North America is the fastest growing regional market and is projected to reach USD 5,659.3 million by 2030.

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Writing Instruments Market Companies

Name Profile # Employees HQ Website

Europe writing instruments market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to writing instruments market will help companies and investors design strategic landscapes.


Pen was the largest segment with a revenue share of 36.27% in 2023. Horizon Databook has segmented the Europe writing instruments market based on pen, pencil, coloring instruments covering the revenue growth of each sub-segment from 2018 to 2030.


The educational sector in various European countries has been growing at a considerable pace over the past few years and this has had a major impact on the demand for writing instruments. The educational activities are focused on pan-European educational reforms.

Higher education, especially a master’s degree, is an important part of education in Europe. Belgium has the highest standard of education in Europe. The Belgian education sector comprises private and public institutions as well as teachers engaging in a myriad of educational activities. 

Growth in the European education sector coupled with the increasing number of students in the region willing to pursue their master’s degree is expected to fuel the demand for writing instruments over the forecast period.

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Target buyers of Europe writing instruments market databook

  • Our clientele includes a mix of writing instruments market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe writing instruments market , including forecasts for subscribers. This continent databook contains high-level insights into Europe writing instruments market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe writing instruments market size, by country, 2018-2030 (US$M)

Europe Writing Instruments Market Outlook Share, 2023 & 2030 (US$M)

Europe writing instruments market size, by country, 2018-2030 (US$M)

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