Canada Wellness Tourism Market Size & Outlook, 2022-2030

The wellness tourism market in Canada is expected to reach a projected revenue of US$ 81.2 billion by 2030. A compound annual growth rate of 12.9% is expected of Canada wellness tourism market from 2023 to 2030.
Revenue, 2022 (US$B)
$30.7
Forecast, 2030 (US$B)
$81.2
CAGR, 2023 - 2030
12.9%
Report Coverage
Canada

Canada wellness tourism market highlights

  • The Canada wellness tourism market generated a revenue of USD 30.7 billion in 2022 and is expected to reach USD 81.2 billion by 2030.
  • The Canada market is expected to grow at a CAGR of 12.9% from 2023 to 2030.
  • In terms of segment, lodging was the largest revenue generating service in 2022.
  • Wellness Activities is the most lucrative service segment registering the fastest growth during the forecast period.


Wellness tourism market data book summary

Market revenue in 2022USD 30.7 billion
Market revenue in 2030USD 81.2 billion
Growth rate12.9% (CAGR from 2022 to 2030)
Largest segmentLodging
Fastest growing segmentWellness Activities
Historical data2016 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationIn-country Transport, Lodging, Food & Beverage, Wellness Activities, Shopping
Key market players worldwideHilton Worldwide Holdings Inc, Accor SA, Hyatt Hotels Corp Class A, Marriott International Inc Class A, New World Development Co Ltd, InterContinental Hotels Group PLC ADR, Four Seasons Hotels and Resorts


Other key industry trends

  • In terms of revenue, Canada accounted for 3.8% of the global wellness tourism market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. wellness tourism market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 81.2 billion by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Wellness Tourism Market Companies

Name Profile # Employees HQ Website

Canada wellness tourism market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wellness tourism market will help companies and investors design strategic landscapes.


Lodging was the largest segment with a revenue share of 23.13% in 2022. Horizon Databook has segmented the Canada wellness tourism market based on in-country transport, lodging, food & beverage, wellness activities, shopping covering the revenue growth of each sub-segment from 2016 to 2030.


The wellness sector in Canada is developing and has undergone rapid expansion over the last decade. Around 6 out of the 10 provinces of Canada and two territories are actively promoting the wellness industry.

Provinces including British Columbia and Ontario focus on general wellness and spa offerings than other offerings. Moreover, Manitoba, Alberta, Ontario, Yukon, Saskatchewan, and British Columbia are promoting wellness tourism on their official and national (destination Canada) websites.

The industry in the country has been gaining importance recently owing to the growing preference for Canada's prairie cities, West Coast rainforest, quaint French-Canadian towns, country estates in Ontario's rolling hills, and seaside Atlantic Canada. As per the Wellness Tourism Initiative 2020 U.S. and Canada survey, around 19% of the respondents wanted to visit Canada for wellness travel till 2022.

Reasons to subscribe to Canada wellness tourism market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of Canada wellness tourism market databook

  • Our clientele includes a mix of wellness tourism market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Canada wellness tourism market, including forecasts for subscribers. This country databook contains high-level insights into Canada wellness tourism market from 2016 to 2030, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

Canada wellness tourism market size, by service, 2016-2030 (US$B)

Canada Wellness Tourism Market Share, 2022 & 2030 (US$B)

Canada wellness tourism market size, by service, 2016-2030 (US$B)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more