Japan Wax Melts Market Size & Outlook, 2024-2030

The wax melts market in Japan is expected to reach a projected revenue of US$ 205.7 million by 2030. A compound annual growth rate of 7.7% is expected of Japan wax melts market from 2024 to 2030.
Revenue, 2023 (US$M)
$124.5
Forecast, 2030 (US$M)
$205.7
CAGR, 2024 - 2030
7.7%
Report Coverage
Japan

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Japan wax melts market, 2018-2030 (US$M)

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Japan wax melts market highlights

  • The Japan wax melts market generated a revenue of USD 124.5 million in 2023 and is expected to reach USD 205.7 million by 2030.
  • The Japan market is expected to grow at a CAGR of 7.7% from 2024 to 2030.
  • In terms of segment, paraffin was the largest revenue generating product in 2023.
  • Palm Wax is the most lucrative product segment registering the fastest growth during the forecast period.


Wax melts market data book summary

Market revenue in 2023USD 124.5 million
Market revenue in 2030USD 205.7 million
Growth rate7.7% (CAGR from 2024 to 2030)
Largest segmentParaffin
Fastest growing segmentPalm Wax
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationParaffin, Soy Wax, Palm Wax, Beeswax, Others (Stearin, Rapeseed Wax, Coconut Wax)
Key market players worldwideEast Coast Candles, Yankee Candle Company, Michaels Stores, Scentsy, Bridgewater Candle Company, Bramble Bay, Talley Group, Stora Enso Oyj Ordinary Shares - Class R, SC Johnson, NEST New York


Other key industry trends

  • In terms of revenue, Japan accounted for 3.6% of the global wax melts market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China wax melts market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 366.6 million by 2030.

Paraffin was the largest segment with a revenue share of 30.92% in 2023. Horizon Databook has segmented the Japan wax melts market based on paraffin, soy wax, palm wax, beeswax, others (stearin, rapeseed wax, coconut wax) covering the revenue growth of each sub-segment from 2018 to 2030.


The demand for wax melts made of organic wax is increasing due to the rising awareness about wax materials and their consequences on the environment. E-commerce giant Amazon supplies various home décor products in Japan through its platform.

It offers a wide range of plant-based wax melts, such as Tokyo Japan Scented Wax Melts made of vegan soy wax and high-quality essential oils in a multi-pack of four, with citrus, cinnamon, and clove aromas.

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Wax Melts Market Companies

Name Profile # Employees HQ Website
Bramble Bay View profile 11-50 Deception Bay, Queensland, Australia, Oceania https://www.bramblebayco.com
Michaels Stores View profile 10001+ Irving, Texas, United States, North America https://www.michaels.com/
East Coast Candles View profile 1-10 Sussex, New Brunswick, Canada, North America https://eastcoastcandles.ca
Talley Group View profile 101-250 Romsey, Hampshire, United Kingdom, Europe https://www.talleygroup.com/
Scentsy View profile 1001-5000 Meridian, Idaho, United States, North America https://scentsy.com/
SC Johnson View profile 10001+ Racine, Wisconsin, United States, North America http://www.scjohnson.com
Yankee Candle Company View profile 5001-10000 Rogers, Arkansas, United States, North America http://yankeecandle.com
NEST New York View profile 101-250 New York, New York, United States, North America http://www.nestfragrances.com
Bridgewater Candle Company View profile - Spartanburg, South Carolina, United States, North America https://bridgewatercandles.com
Stora Enso Oyj Ordinary Shares - Class R View profile 20000 P.O. Box 309, Helsinki, Finland, FI-00101 https://www.storaenso.com

Japan wax melts market size, by product, 2018-2030 (US$M)

Japan Wax Melts Market Outlook Share, 2023 & 2030 (US$M)

Japan wax melts market size, by product, 2018-2030 (US$M)

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