Market revenue in 2023 | USD 967.5 million |
Market revenue in 2030 | USD 1,430.3 million |
Growth rate | 5.7% (CAGR from 2023 to 2030) |
Largest segment | Paraffin |
Fastest growing segment | Palm Wax |
Historical data covered | 2018 - 2022 |
Base year for estimation | 2023 |
Forecast period covered | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Paraffin, Soy Wax, Palm Wax, Beeswax, Others (Stearin, Rapeseed Wax, Coconut Wax) |
Key market players worldwide | East Coast Candles, Yankee Candle Company, Michaels Stores, Scentsy, Bridgewater Candle Company, Bramble Bay, Talley Group, Stora Enso Oyj Ordinary Shares - Class R, SC Johnson, NEST New York |
Paraffin was the largest segment with a revenue share of 30.9% in 2023. Horizon Databook has segmented the Europe wax melts market based on paraffin, soy wax, palm wax, beeswax, others (stearin, rapeseed wax, coconut wax) covering the revenue growth of each sub-segment from 2018 to 2030.
Europe is a lucrative market for wax melts, as it is one of the major importers of essential oils from developing countries to meet its growing demand for aromatherapy. These essential oils are used with various waxes to make scented wax melts.
Multiple studies in Europe have assessed the prevalence of depression, indicating a range of 5% to 10% across the region, with variations between countries (for instance, 10% in the U.K. and 7% in Germany).
According to the study published by The Lancet Public Health in June 2021, around 6.4 million of the European population suffer from depression and anxiety annually. Up to 50% of chronic sick leave in Europe is because of depression and anxiety, putting a strain on the European economy.
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